SOURCE: The Bedford Report

The Bedford Report

March 30, 2011 08:16 ET

Car Sales on the Upswing -- Will Radio Broadcasters Actually Benefit?

The Bedford Report Provides Analyst Research on Sirius & Entercom Communications

NEW YORK, NY--(Marketwire - March 30, 2011) - Satellite broadcasters have garnered substantially better results than their standard radio peers during the economic downturn due in large part to its subscriber based service. Leading the way, shares of the satellite radio juggernaut Sirius have more than doubled year-over-year, as traders admire the company's steady profit margins. The recent success of Sirius has steered investors further away from standard "terrestrial" radio broadcasters, whose revenues are garnered largely from advertising. The Bedford Report examines the outlook for companies in the Radio Broadcasting Industry and provides research reports on Sirius XM Radio, Inc. (NASDAQ: SIRI) and Entercom Communications Corporation (NYSE: ETM). Access to the full company reports can be found at:

Sirius believes that the company will see more subscriber growth going forward as the auto industry continues to rebound. The company's CFO David Frear stated that he expects over 70 million cars to have a satellite radio as soon as 2015.

New car sales were relatively sluggish in 2010, but are expected to improve going forward. Asset finance company, Wesbank, explained earlier this week that it expected overall sales to grow 15.2 percent, to 567,850 units for the year.

The Bedford Report releases regular market updates on the Radio Broadcasting Industry so investors can stay ahead of the crowd and make the best investment decisions to maximize their returns. Take a few minutes to register with us free at and get exclusive access to our numerous analyst reports and industry newsletters.

While more and more new vehicles come equipped with satellite radio, most cars are also pre-equipped for easy iPod integration -- yielding some drivers to oppose renewing Sirius subscriptions.

Last month Sirius reported a fourth quarter loss of $81.4 million, or 2 cents a share -- down from a year earlier profit of $11.9 million, or breakeven on a per-share basis. The most recent quarter included $85.4 million in debt extinguishment losses.

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