SOURCE: CALIFORNIA ASSOCIATION OF REALTORS®

CALIFORNIA ASSOCIATION OF REALTORS, REALTORS, CALIFORNIA REALTORS

March 09, 2010 18:35 ET

C.A.R. Unveils New Look, Features, and Functionality on car.org

LOS ANGELES, CA--(Marketwire - March 9, 2010) - The CALIFORNIA ASSOCIATION OF REALTORS® (C.A.R.) this week added new features and functionalities to car.org, the Association's official Web site. 

"The Association understands that in today's high-tech, fast-paced business environment, Web sites are a key part of conducting business," said C.A.R. President Steve Goddard. "To better serve our members and provide useful information about today's housing market, C.A.R. worked on improving the site based on extensive member feedback and data on users' behaviors." 

Enhancements to the site include drop-down menu navigation, font size and color changes for increased readability, and a new color palette for the site. Additional highlights include:

  • A "One Cool Thing" module highlighting a new cool service, product, or application each day.
  • The addition of a "Stay Connected" module on the home page featuring links to C.A.R.'s social networks, upcoming Webinars, current outreaches, and consumer-specific resources.
  • An enhanced video module with a side-scrolling option enabling visitors to browse through a selection of video clips without leaving the home page.

car.org was named to the top 100 real estate Web sites visited most-often in February, according to Web metrics firm Hitwise, which monitors a range of Internet Service Provider (ISP) networks to capture the usage patterns of Internet users.

Leading the way...® in California real estate for more than 100 years, the CALIFORNIA ASSOCIATION OF REALTORS® (www.car.org) is one of the largest state trade organizations in the United States, with nearly 150,000 members dedicated to the advancement of professionalism in real estate. C.A.R. is headquartered in Los Angeles.

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