SOURCE: LIVESTRONG Foundation

LIVESTRONG Foundation

May 23, 2013 16:30 ET

car2go Named Marathon Relay Title Sponsor

LIVESTRONG Foundation Expands Partnership With car2go for Inaugural Marathon Relay

AUSTIN, TX--(Marketwired - May 23, 2013) - The LIVESTRONG Foundation announced today that car2go will become the title sponsor of the first car2go Marathon Relay benefiting the LIVESTRONG Foundation on Sun., Sept. 22 in downtown Austin.

The relay, consisting of six equal legs of 4.37 miles, begins and ends on Riverside Drive (across from Auditorium Shores) and will allow for teams as small as two and as large as six to complete a full marathon of 26.2 miles. Each participant can run as many or as few 4.37-mile loops as they choose, and hand the baton off at the Relay Exchange Zone to a teammate to continue the race. Registration is now open at TheMarathonRelay.com. Money raised from the relay will go directly to support the LIVESTRONG Foundation's programs and services that improve the lives of the 14 million Americans affected by cancer now.

"We are so thankful to have a partner as committed to the Foundation's mission as car2go has been for the past three years," said LIVESTRONG Foundation President and CEO Doug Ulman. "The Marathon Relay is an exciting opportunity to expand our partnership while benefitting people that are affected by cancer."

"We are honored to be a part of the LIVESTRONG Foundation's ongoing efforts to help those affected by cancer," said Nicholas Cole, President and CEO of car2go North America. "Special events, such as the car2go Marathon Relay, continue to emphasize the Foundation's commitment and allow car2go members to give back to the community." 

The Foundation first collaborated with car2go in February 2010 as a beta partner prior to the car-sharing program's public launch. Since then, the two have significantly increased their ties through sponsorship of the Team LIVESTRONG Challenge Austin, involvement in the LIVESTRONG transportation program and last year's unveiling of the car2go parking spot at the Foundation's headquarters in East Austin. The spot includes an electric charging station to accommodate its electric car fleet.

Members of car2go are able to use its cars for free while volunteering in the Foundation's transportation program, which offers free transportation to cancer survivors to and from cancer-related medical appointments in Travis County. Since the program commenced in January, more than 500 rides have been utilized by clients who are in need of rides to chemotherapy, radiation and other life-saving treatments. During car2go's member appreciation party tonight, one free minute will be donated to the program for every minute won by members during the park2win parallel parking contest.

About the LIVESTRONG Foundation
The LIVESTRONG Foundation provides free cancer support services to help people cope with the financial, emotional and practical challenges that accompany the disease. Created in 1997 by cancer survivor and philanthropist Lance Armstrong, the Foundation is known for its powerful brand -- LIVESTRONG -- and for its advocacy on behalf of survivors and their families. With its iconic yellow LIVESTRONG wristband, the Foundation has become a symbol of hope and inspiration around the world. Since its inception, the Foundation has served 2.5 million people affected by the disease and raised more than $500 million to support cancer survivors. One of America's top cancer non-profit organizations, the Foundation enjoys a four-star rating from Charity Navigator and has been recognized by the National Health Council and the Better Business Bureau for its excellent governance, high standards and transparency. For more information, visit LIVESTRONG.org.

About car2go
A wholly owned subsidiary of Daimler North America and a brand of Daimler Mobility Services, car2go offers an innovative mobility solution redefining individual transportation in rapidly growing urban areas by offering a network of several hundred environment-friendly smart for two vehicles for rent. It provides an innovative mode of "on-demand" transportation, which complements existing public transportation alternatives by bridging the gaps commonly associated with the "first and last mile" of a public transit commute.

car2go is currently operational in 19 cities worldwide: Austin, Texas; Vancouver, British Columbia; San Diego, California; Washington, D.C.; Portland, Oregon; Toronto, Ontario; Calgary, Alberta; Miami, Florida; Seattle, Washington; Ulm, Germany; Hamburg, Germany; Amsterdam, Netherlands; Vienna, Austria; Dusseldorf, Germany; Berlin, Germany; Stuttgart, Germany; Cologne, Germany; London, United Kingdom and Birmingham, England. In November 2011, car2go launched the world's largest all-electric vehicle carsharing network in the cities of San Diego, California, and Amsterdam, Netherlands, with the deployment of 300 car2go smart for two electric drive vehicles in each city. In November 2012, car2go launched its third all-electric carsharing network in the City of Stuttgart, also with 300 car2go smart fortwo electric drive vehicles. Currently, there are more than 375,000 car2go members worldwide.

The innovation and environmental sustainability of car2go have earned international acclaim: In 2012, car2go was named the "Best Carshare" by the Vancouver Courier. car2go has also been recognized by the Austin Chamber of Commerce with the "Greater Austin Business Award" for its positive impact on traffic, received the "Clean Tech Media Award" in the category of "Mobility" in Berlin and has been honored by the U.S. Environmental Protection Agency (EPA) with its prestigious "EPA Clean Air Excellence Award." Further information on car2go is available at car2go.com and media.daimler.com/ms/car2go/e.

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