August 13, 2015 06:00 ET

CarProof Welcomes Richard Pasta as Manager, National Strategic Accounts

LONDON, ON--(Marketwired - August 13, 2015) - CarProof Corporation is pleased to welcome Richard Pasta to our team as Manager, National Strategic Accounts. In his new role, Mr. Pasta will be focused on enhancing the strategic relationships we have in the auction and fleet segments of our business.

A graduate of the Automotive Business School of Canada, Mr. Pasta has vast experience in the Canadian automotive industry dating back to 1997, including key positions in the vehicle rental, leasing and financing sectors. Mr. Pasta comes to CarProof most recently from Kia Motors Canada where he acted as Manager, National Fleet Sales, CPO and Remarketing since 2008.

"We are very excited to build new and expand existing strategic relationships in key areas of the remarketing ecosystem. Richard's unique and comprehensive experience in all areas of the Canadian automotive industry make him a perfect fit for CarProof and this role," says Fabian Richenberger, Head of Financial Services at CarProof.

"As a company committed to improve our industry through increased transparency, I have long admired what CarProof has accomplished and what the company stands for," said Mr. Pasta. "I am very much looking forward to leveraging what I've learned through my experience to help take CarProof's relationships and value proposition to the next level."

About CarProof
CarProof is Canada's #1 source of used vehicle data, providing products and services that create insight through information for the automotive industry. Offering solutions in vehicle history, appraisal, valuation and more, CarProof is synonymous with trusted, impartial and comprehensive used vehicle data. CarProof's vehicle history products are used by dealerships, consumers, major auctions, governments, insurance providers and police agencies across Canada to help users buy and sell vehicles with full transparency. CarProof's vehicle valuation portfolio of products includes Canadian Red Book, which is the leading brand in government and insurance verticals for vehicle values, and other products like its upcoming launch of a next-generation VIN-specific valuation tool that is expected to change the way vehicles are bought and sold in Canada. Based in London, Ont. and founded in 2000, CarProof has been named one of Canada's 50 Best Managed Companies, and was also honoured with Deloitte's 2013 Technology Fast 50™ and Fast 500™ awards. For more information about CarProof, visit

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Contact Information

  • For further information:
    Joe Varkey
    Vice President of Marketing and Communications
    CarProof Vehicle History Reports
    1.866.835.8612 ext. 4142