SOURCE: Velleros


September 08, 2014 09:00 ET

Carriers Deliver Superior Customer Experience With Velleros Network Assurance Products and Services

"Always On" Network Performance Metrics and Analysis

LAS VEGAS, NV--(Marketwired - Sep 8, 2014) - Velleros, a leading provider of emergency alerting technology and carrier branded Mobile App solutions, today introduced its VAST Network Assurance Products and Services (VNAPS). This extension of the product portfolio is based on the company's widely accepted Velleros Aggregation and Syndication Technology (VAST) content management and delivery platform.

Velleros' VNAPS Solution enables wireless carriers to view network performance cost effectively on an ongoing basis. VNAPS intelligently collects data from actual wireless devices on the network, resulting in the most important performance metrics -- those that reflect the subscriber's experience.

In this dynamic age of escalating data usage on mobile devices, wireless carriers cannot afford to rely solely on time-consuming, costly, and resource-intensive drive tests to maintain a consistently superior subscriber experience. The changing nature of the data consumed and fluctuating patterns of usage over the course of hours and days creates a requirement to capture network performance measurements that reflect the mobility and usage patterns of subscribers -- infrequent, single-point-in-time test results are no longer sufficient to achieve the increasing levels of service subscribers expect with LTE deployment. 

Danny Parker, Velleros' Chairman, President and CEO, commented, "With our new VNAPS offering, Velleros continues our focus on enhancing the mobile subscriber experience by leveraging the strength of a tightly coupled carrier branded Mobile App with the capabilities of our powerful VAST platform. By allowing 'always on' measurement and trending analysis of mobile data usage and network performance as the subscriber will see it, Velleros can better enable our carrier customers to deliver a differentiated user experience to their subscribers."

Additional benefits include:

  • Enables ongoing, real time network performance testing through crowd-sourced data collection
  • Reduces cost of, and necessity for repeated drive tests
  • Increases customer satisfaction by proactively discovering network coverage and service weaknesses enabling the carrier to repair the issues before subscribers encounter them
  • Minimizes impact on the network through the use of campaign driven data collection
  • Network and network type independent implementation minimizes setup costs

About Velleros (
Velleros delivers solutions that enhance the mobile subscriber experience by delivering mobile content through Mobile Apps tightly coupled with the Velleros Aggregation and Syndication Technology (VAST) platform. VAST Mobile Application Products and Services (VMAPS) enable wireless carriers to differentiate themselves with brand consistent hyper-local content, including Branded Mobile Application with CMAS/WEA, News, Personalized Content Manager, Community Notification and Mobile Advertising. VAST Network Assurance Products and Services (VNAPS) provides an "Always - On, Mobile App Sourced" QoS analysis for mobile data networks.

VAST, VNAPS, and VMAPS are trademarks of Velleros, Inc. The names of actual companies, products, or services may be the trademarks, registered trademarks, or service marks of their respective owners in the United States and/or other countries.

Contact Information

  • Contact Info:
    Ginger Fonde
    VP, Product Management
    Email Contact
    Phone: +1.919.348.5045