SOURCE: Cartera Commerce

Cartera Commerce

November 22, 2010 10:54 ET

Cartera Commerce Powers CyberMonday.com to Deliver Exclusive Holiday Shopping Deals From Hundreds of Top Brands

Merchant Offers Grow 5x Over 2009 Levels With Significant Traffic Expected

BOSTON, MA--(Marketwire - November 22, 2010) - Cartera Commerce, the leading provider of multi-channel shopping solutions and merchant-funded rewards, today announced it will power CyberMonday.com for the fifth consecutive year. With a redesigned shopping site, more than 1,300 offers from 700+ retailers, and new comparison-shopping features, Shop.org's CyberMonday.com is poised to help online shoppers and merchants alike make the most of the holiday shopping season. For more information, go to Shop.org's press release issued today.

"Consumers are expected to open their wallets a little more this year, but they'll also remain value-driven and highly price-conscious," commented Marc Caltabiano, VP of marketing and products for Cartera Commerce. "With year-round access to the shopping behavior of more than 150 million consumers across our network, we have a unique opportunity to apply that learning and continually evolve both our platform and the CyberMonday.com site to improve the user experience and deliver more compelling, targeted offers."

Supplementing the technology enhancements, this year's CyberMonday.com site has been specifically designed to address all the ways consumers want to shop -- whether by brand, product or offer -- with specific home page real estate dedicated to each preferred purchase path. Recognizing the growing importance of free shipping offers for both consumers and merchants, Cartera has also created a dedicated "Free Shipping" page which consolidates those offers in one convenient location. The site is also benefitting from enhanced search capabilities, driving shoppers to the gifts they want most even faster.

"These improvements, as well as features like 'Deals of the Hour,' 'Our Favorite Deals,' and 'Top 10 Hottest Products' are helping Shop.org deliver a high value experience for holiday consumers," added Caltabiano. "At the same time, we've created a unique, seasonal platform for retailers to connect with their most important target audiences."

In addition to the partnership with Shop.org for the CyberMonday.com site, Cartera powers multi-channel shopping programs for many of the world's largest and most innovative loyalty programs, including Chase, USAA, Wells Fargo and Delta Airlines. Cartera expects to enable several million unique visitors across all its client-branded sites this holiday shopping season, delivering offers from more than 1,000 online and in-store merchants. Consumers can earn bonus rewards, rebates and discounts, while merchants benefit from a valuable holiday marketing channel that increases member engagement and drives increased spend.

About Cartera Commerce
Cartera Commerce is the leading provider of multi-channel shopping solutions and merchant-funded rewards that increase revenue, strengthen customer loyalty, and improve member engagement for a range of industries including financial services, card issuers, airline and hospitality, and loyalty programs. Featuring an integrated network of more than 1,000 world-class online and bricks-and-mortar merchants, Cartera's multi-channel shopping solutions and flexible, on-demand platform power personalized online and in-store shopping programs for more than 150 million consumers. Industry leaders including JPMorgan Chase, Delta, Wells Fargo, USAA, Best Buy, Upromise and Verizon rely on Cartera Commerce to build loyal, profitable customer relationships. Cartera Commerce is headquartered in Lexington, Mass. For more information, visit www.carteracommerce.com.

Contact Information

  • Contact:
    Jessica Hoffman
    Phone: 925-296-6161
    Email: Email Contact