SOURCE: Casale Media

Casale Media

February 28, 2011 11:25 ET

Casale Media CEO to Present at IAB, iMedia and iStrategy Conferences

Casale Media Expands Presence at Online Advertising and Digital Media Conferences in Spring 2011

NEW YORK, NY--(Marketwire - February 28, 2011) - Casale Media, a leading premium online media network, today announced that CEO Joe Casale will be presenting at the upcoming iMedia Brand Summit, the iStrategy Conference, and IAB Networks and Exchanges, to highlight the company's offerings around audience targeting and online video marketing. Additionally, Casale Media executives and representatives will be in attendance at various industry conferences it is sponsoring in the spring, including the IAB Annual Leadership Meeting, AdAge Digital and ad:tech San Francisco.

"Casale Media strives to make online advertising live up to its promises, and we firmly believe that great people are at the heart of every great idea that moves the industry forward. In the past, we've used these conferences as opportunities to gain feedback from the industry on what marketers and publishers want, and what they are missing," said Joseph Casale, CEO of Casale Media. "We look forward to engaging with various constituents at these events to share and gather ideas with marketers and publishers that influence the direction of the products and services we bring to market."

Catch CEO Joe Casale and the Casale Media team at these industry events:

  • IAB Annual Leadership Meeting (February 27; Palm Springs, CA)

  • MediaPost's OMMA Global San Francisco (February 28; San Francisco, CA)

  • iMedia Brand Summit (March 6; Lost Pines, TX):

    • Lunchtime presentation on "Using Offline Consumer Marketing Research and Segmentation to Target Audiences Online"

  • AdMonsters Publisher Forum (March 6; Memphis, TN)

  • iMedia Breakthrough Summit (March 20; Miami, FL)

  • Digital Publishing Summit (March 27; Park City, UT)

  • AdAge Digital (April 1; New York, NY)

  • iStrategy Conference (April 6; San Jose, CA):

    • CEO Joe Casale to moderate keynote panel on "How to Leverage Your Video Assets to Maximize Online Marketing Effectiveness"

  • ad:tech San Francisco (April 11; San Francisco, CA):

  • iMedia iMoms Summit (May 1; Amelia Islands, FL)

  • IAB Networks and Exchanges (May 3; New York, NY):

    • CEO Joe Casale to discuss the state of ad networks as a conference panelist speaker

  • OPS: Markets (May 19; New York, NY)

  • iMedia Agency Summit (May 21; Bonita Springs, FL):

    • Lunch and presentation with CEO Joe Casale

Casale Media has emerged as the go-to ad network for high-value premium inventory where ads can be delivered with audience precision in clean, brand-safe media environments. This is evident in the company's 98% renewal rate for advertisers, one of the highest in the industry among ad networks.

About Casale Media
Casale Media® is redefining the standard for online media quality, ad delivery management, and media optimization technologies. Its premium advertising network is a clean, brand-safe media environment that is used by 8 of the top 10 U.S. online display advertisers, and the top ten U.S. media agencies. Serving more than 30 billion ads monthly on its platform, Casale Media's 98% renewal rate for advertisers is one of the highest in the industry. At the forefront of interactive marketing, the company seamlessly integrates survey, panel and actual product consumption data from leading market researchers (Nielsen, MRI, Polk and comScore) to make it easy to reach the best customers quickly and at scale. Casale Media obtains quality inventory from 3,000 actively monitored premium publishers, thereby generating the highest long-term CPMs without compromising publishers' brands.

Generating measurable success for all stakeholders in media and marketing, Casale Media is guided by its dedication to needs based development and its quality focused culture. More information is available at http://casalemedia.wordpress.com | http://twitter.com/casalemedia.