Celebrating 2015 Wawa Hoagie Day With Five Tons of Hoagie Heaven

Celebrity Chef Robert Irvine, The Voice's Matthew Schuler and Audra McLaughlin, and Mayor Nutter Joins USO, Local Heroes and National Guard in Five-Ton Hoagie Salute to Our Troops


WAWA, PA--(Marketwired - Jun 30, 2015) -  As part of its sixth year as title sponsor of Wawa Welcome America! Wawa Hoagie Day is back, and this year, is jam-packed with all the patriotism Philadelphians have come to expect, but also adds a dash of celebrity to boot. Special appearances will be made by Celebrity Chef Robert Irvine of the Food Network and Restaurant Impossible, with an exciting performance by hometown heroes from The Voice's, Matthew Schuler and Audra McLaughlin. The event marks the 23rd annual Wawa Hoagie Day since the inaugural Hoagie Day was held in 1992, when the hoagie was proclaimed the "Official Sandwich of Philadelphia" by then Mayor Ed Rendell. As always, Hoagie Day will focus on honoring our troops and expanding on Wawa's partnership with the USO, a nonprofit that supports our nation's military community. 

On Thursday, July 2, 2015 beginning at 11:55 a.m., at the Independence Visitor Center Lawn on Market Street between 5th and 6th Streets, Hoagie Day will begin. As a highlight of the event, Hoagie Day will feature the Five Ton Hoagie Salute to our Troops, named after the continuing focus of Hoagie Day -- honoring our soldiers and hometown heroes, as well as Wawa's long-standing partnership with the USO.

During the salute, the five ton Italian hoagie (comprised of more than 20,000 shorti hoagies) -- which will be built the morning of the celebration at the nearby National Constitution Center -- will be marched in by Wawa associates and re-enactors from military moments throughout history, and served to the crowd, free of charge. Other event highlights include:

  • Celebrity Chef Robert Irvine addressing the troops and thanking them for their service
  • Letter Writing Station where guests are encouraged to write and sign letters to send to our troops in Wawa care packages that will be sent during the holiday season.
  • Hoagies for Heroes Doubleheader emceed by Robert Irvine and WMMR's Steve Morrison: Philadelphia Police Officers and Firefighters will battle it out in a hoagie building competition to benefit charities of their choice. The PA National Air and Army Guard will then go head-to-head in a charitable hoagie building competition to benefit the USO. Wawa will make a contribution of $3,000 to the charities of all teams.
  • Announcement of USO Campaign: Wawa President and CEO, Chris Gheysens, will announce the goal of $700,000 for the Wawa Foundation's annual USO campaign, kicking off in ALL Wawa stores June 29, 2015.
  • Mayor Nutter proclaiming it to be Hoagie Day, and encouraging everyone to show the troops how much they care by supporting our local and national Heroes by participating in the campaign.

"Hoagie Day is a wonderful chance to reflect on one of the most important events of our past and present, as it represents our commitment to fulfilling lives every day, for our community and our customers, and also gives us a chance to highlight the men and women who protect the freedoms we are all celebrating," said Chris Gheysens, Wawa President & CEO. "Each year Hoagie Day gets bigger, more delicious, and more patriotic, and we're thrilled to be able to continue the tradition of to supporting troops and local heroes -- our police officers, firefighters, and emergency responders -- in greater ways than ever before, through The Wawa Foundation and our Wawa Veterans Alliance. With the participation of Chef Robert Irvine and our other exciting guests, we hope our heroes feel extra special, on this very special, annual Wawa event."

At the conclusion of the event, guests will be treated to a free performance by hometown heroes from The Voice: Matthew Schuler and Audra McLaughlin. Throughout the day the crowd will be encouraged to step inside the National Constitution Center as admission will be FREE, courtesy of Wawa, throughout Hoagie Day. The morning of Hoagie Day, the first 5,000 hoagies built will be given to Philabundance to distribute to their community pantries and kitchens throughout the Delaware Valley.

Contact Information:

Contact:
Lori Bruce
Wawa
lori.a.bruce@wawa.com
610-405-7782

Each year, Wawa associates, mascots, and members of the USO team up in building the massive Hoagie Day hoagie.