SOURCE: CEO America Inc.

October 25, 2005 12:37 ET

CEO America Begins Multi-Channel Sales Strategy With ISOs and Point of Sale Companies

CEOA Expanding Sales Efforts in USA

LAS VEGAS, NV -- (MARKET WIRE) -- October 25, 2005 -- CEO America Inc. (OTC: CEOA) over the past few months has released several key announcements that include alliances with payment industry leaders and sales agreements with retailers and organizations.

CEO management has now started to focus on its next phase of increasing sales and marketing efforts throughout the United States by partnering with independent sales organizations (ISOs) across the country.

Charles Weber, CEO of CEO America, stated, "We are pleased with the progress of the company on the West Coast and we will now start to offer reseller opportunities to ISOs and other point of sale companies throughout the US."

An ISO that recently signed as a reseller of CREDITZ, Justin Richardson, President of JJ Enterprises LLC, dba Cardservice Hollywood, stated, "We have just started offering our clients the Creditz digital currency system and the MyCommunity program and have already signed up merchants at twice the rate of our merchant services offerings." He added, "This one of a kind value add of CREDITZ to our existing clients is long over due and fun to sell. We use CREDITZ as the ice breaker to get the attention of merchants so we can up sell them our merchant services as well."

The company's goal is to offer this new reseller program to ISOs, point of sale manufacturers and suppliers across the US and to establish a foundation whereby the company could be positioned for exponential growth in the small to medium size merchant category over the next 12-24 months.

About CEO America, Inc. (http://www.creditz.com/)

CEO America, Inc., (OTC: CEOA) NV, is the exclusive master licensee for the United States of the Creditz System. The Creditz System is a new and revolutionary business model that is partnering with the payment industry. The Creditz system provides enhanced payment, business intelligence and marketing solutions to retailers, e-tailers, manufacturers, loyalty and gift card programs, and all the participants in the payment industry, including point-of-sale and payment terminal manufacturers, merchant services, independent sales organizations (ISOs), transaction processors, credit, debit and stored value card issuers.

About the MyCommunity Program

The program includes the distribution of over 100,000 cards through various promotional events and activities over the next 12 months including cooperation and participation with the Santa Monica-Malibu School Board, Santa Monica-Malibu PTAs, Chamber of Commerce, the cities of Santa Monica and Malibu and of course the students who are the ultimate beneficiaries of this much needed additional funding.

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