CERF Incorporated to Participate in AltaCorp Capital and ATB Corporate Financial Services' 2nd Annual Institutional Investor Conference

CALGARY, ALBERTA and TORONTO, ONTARIO--(Marketwired - Jan. 13, 2014) - CERF Incorporated (TSX VENTURE:CFL) ("CERF") will be participating in panel discussions at the 2^nd Annual Institutional Investor Conference, hosted by AltaCorp Capital and ATB Corporate Financial Services, taking place January 14 - 16, 2013 in Toronto.

Wayne Wadley, President & CEO of CERF is scheduled to present at 9:45 - 10:45 am (EST), Jan 14, 2014.

Through moderated thematic panels, the 2^nd Annual Institutional Investor Conference will provide investors and presenting companies with the opportunity to discuss and gain information on current and arising issues within Energy Services, Diversified Industries and Agriculture.

Panel Moderators include:

• Dana Benner - Managing Director, Analyst - Oilfield Services, AltaCorp Capital
• Chris Murray - Managing Director, Analyst - Diversified Industries, AltaCorp Capital
• Jason Sawatzky - Director, Analyst - Oilfield Services, AltaCorp Capital
• John Chu - Managing Director, Analyst - Agriculture, AltaCorp Capital
• Bruce Edgelow - Vice President Energy Group - ATB Corporate Financial Services

For more information, please visit www.altacorpcapital.com.

About CERF Incorporated

CERF is engaged in the equipment rental business (the "Equipment Rental Segment") and the waste management business (the "Waste Management Segment") in Alberta. The Equipment Rental Segment includes the rental of residential, commercial and industrial construction related equipment including sales and service of equipment. It also includes the rental and sale of equipment to the drilling and service sectors of the oil and natural gas industry. The Waste Management Segment consists of complete waste facility management at six landfill sites in central Alberta. The Waste Management Segment also consists of waste removal and disposal from commercial, industrial residential customers.
CERF trades on the TSX Venture Exchange under the symbol "CFL" and currently has 16,059,365 common shares issued and outstanding