Certona Ranks as Top Personalization Solution Provider in Internet Retailer's Top 500 Guide for Seventh Consecutive Year

SAN DIEGO, CA--(Marketwired - Jun 23, 2015) - Certona, the leader in real-time omnichannel personalization for the world's largest brands and retailers, today announced the company was named to Internet Retailer's 2015 Top 500 Guide and is the only personalization provider to receive this distinction for seven years in a row. The annual rankings profile the top industry players in online retailing based on the number of online retail clients listed in the Internet Retailer Top 500 Guide.

Last year, Certona drove $3.5 billion in client revenue through its personalized experience management platform, which enables 1:1 individualized customer experiences using continuous behavioral profiling and real-time predictive analytics, powered by the Certona Predictive Cloud. The company is trusted by over 500 top e-commerce sites and retail brands worldwide, including 69 retailers listed in Internet Retailer's Top 500 Guide for their impressive growth.

"With our continued leadership and commitment to delivering best-in-class personalization solutions, Certona has proven its staying power in the industry," said Meyar Sheik, CEO and co-founder. "This is reflected in our clients' ability to consistently outperform their competitors in revenue, customer retention and market share, and we're proud to be contributing to their success."

The ranking comes on the heels of Certona's latest patent award for personalized search, which validates the innovative Smart Discovery functionality within Certona's Predictive Cloud. Last year, Certona was also awarded two patents for profiling and predicting consumer behavior and identifying non-normative behavior that fuel the company's Predictive Cloud. By profiling and predicting customer behavior in just a few clicks, the patented technology empowers digital retailers to create 1:1 individualized experiences from known and anonymous Web visitors non-intrusively.

Internet Retailer's Top 500 Guide is the authoritative source for ecommerce research on digital retail professionals and leading industry players.

To schedule a demo or learn more about Certona's powerful personalization solutions, visit www.certona.com.

About Certona

Delivering personalized customer experiences for the world's most popular brands, Certona is the leader for true omnichannel personalization. Trusted by more than 500 top ecommerce sites, Certona's cloud-based personalization platform increases engagement and conversions by leveraging one-to-one behavioral profiling, Big Data insights, and predictive analytics to serve up individualized content, promotional offers and product recommendations across all customer touch points. Combined with a flexible decision engine and contextualization, marketers can harness the power of real-time behavioral profiling while maintaining control over their personalization strategies.