SOURCE: Scandalo Productions

March 30, 2006 11:00 ET

"César E. Chávez -- A Reflection"

From the Lens of Legendary Photographer George Rodriguez

LOS ANGELES, CA -- (MARKET WIRE) -- March 30, 2006 -- On Thursday, March 30, 2006 from 6 p.m. to 10 p.m. photo exhibit "César E. Chávez -- A Reflection" opens at the Mexican Cultural Institute located at Plaza Olvera, Downtown Los Angeles, 125 Paseo de la Plaza, Los Angeles, CA 90012. The event will begin with a benediction followed by a brief presentation by the artists. Elected Officials and representatives from the artistic community will join union organizer Dolores Huerta, and immediate members from the Chavez family in the unveiling of the exhibit's commemorative poster.

Photographer George Rodriguez's enthralling collection of black and white and color images vividly captures the legacy of César Chávez and his fight for social justice. In these photographs, some never-before-viewed in an exhibit, Rodriguez's passionate portrayal of the movement continues to inspire today's and tomorrow's leaders.

This exhibit will be running from March 31 through April 28 (Wednesday-Saturday from 10:00 a.m. to 3:00 p.m.

The exhibit, "César E. Chávez -- A Reflection," encapsulates the movement that began in the late 1960s. Chavez's journey is not only about the struggle in the fields but also about the formidable transformation of powerless farm workers into warriors for social justice. Chavez's fight created a "people's movement" that transcended the rural environment to urban communities and across the nation, inspiring communities of color and social justice advocates to join el movimiento.

Images of Chicano artist Lalo Guerrero will remind visitors of the call-for-unity song De Colores and the cry for political engagement: "Si Se Puede!" Celebration and reflection are also focal points of George Rodriguez's photographs, where we read the headlines of victory and learn about the key political support of national leaders U.S. Attorney General Robert F. Kennedy and Reverend Jesse Jackson, along with that of celebrities Robert Blake, Martin Sheen, Edward James Olmos, and Salma Hayek.

"César E. Chávez -- A Reflection" is presented by the Mexican Cultural Institute and Scandalo Productions with support from Latino Weekly Review, KLCS-TV/DT, and

Scandalo Productions, engages in major film, television, visual arts, and performing arts special events that raise the positive profile of the Latino community in Southern California. By building strategic partnerships among government, corporate, and non-profit entities. Scandalo Productions provides its clients with businesses solutions that achieve community-strengthening goals.

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