Chalk Media Corp.

Chalk Media Corp.

February 21, 2008 13:05 ET

Chalk Expands Mobile Chalkboard™'s Capabilities to Reach the Extended Enterprise

TORONTO, ONTARIO--(Marketwire - Feb. 21, 2008) - Chalk Media Corp. (TSX VENTURE:CKM) today announced that it has released a new version of its proprietary mobile communication software Mobile chalkboard™. Version 4.3.2 contains over a dozen new features and functions, most notably the ability to push multi-media content to any user with a supported BlackBerry® smartphone. This means that recipients of Mobile chalkboard™ "pushcasts" are no longer limited to just those users on a corporate BlackBerry® Enterprise Server.

"We are excited to be able to extend Mobile chalkboard™'s functionality to all BlackBerry® users," said Stewart Walchli, President and Chief Executive Officer of Chalk. "This enhanced capability is ideal for organizations that want a unique, secure and trackable means to communicate with their 'Extended Enterprise'. In other words, their business partners, customers, shareholders and other key stakeholders."

"Another key feature of Mobile chalkboard™ 4.3.2 is our ability to push large multi-media files in excess of 50 MB," Mr. Walchli continued. "This capability is ideal for organizations that want to deliver audio and video intensive content to their audiences' BlackBerry® smartphones."

Chalk recently announced that it signed a second licensing agreement for Mobile chalkboard™ with a large, Canadian based wireless communications company. This client will be using Mobile chalkboard™'s Extended Enterprise capability to communicate with its various distribution channels around the world.

"This new functionality enables us to also target the sizeable and fast growing mobile marketing and advertising market," said Mr. Walchli. "IDC estimates the mobile advertising market will grow from US$160 million in 2006 to $4.2 billion in 2011."

About Chalk Media Corp.

Chalk's new mobile content deployment system, Mobile chalkboard™, allows multimedia content to be created, securely pushed and tracked on BlackBerry® smartphones. Our software and content help organizations communicate with their employees, business partners and customers. Additional information is available at

The BlackBerry® and RIM families of related marks, images and symbols are the exclusive properties and trademarks of Research In Motion Limited. RIM assumes no liability and makes no representation, warranty or guarantee in relation to third party products or services.

The TSX Venture Exchange has not reviewed the contents of this release and is not responsible for its accuracy.

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