SOURCE: Channel Master

Channel Master

November 26, 2014 20:00 ET

Channel Master Invites Latinos to Take Advantage of Black Friday and Cyber Monday Specials for Alternatives to Expensive TV Services

PHOENIX, AZ--(Marketwired - Nov 26, 2014) - Channel Master, the nation's leading manufacturer of broadcast reception products since 1949, today released an announcement inviting Latinos to take advantage of their special Black Friday and Cyber Monday offers for the company's popular DVR for TV Antenna users.

For five hours on Black Friday and Cyber Monday, Channel Master will offer the subscription-free DVR+ for $175, a savings of 30% off the regular retail price of $249. The offer is available exclusively through Channel Master's online store and applies to the 16GB DVR+ model while supplies last.

"Our sales history shows a growing number of Latinos purchasing our products in an effort to escape the monthly fees of cable and satellite television services" said Joe Bingochea, executive vice president of product development. "For Latinos who already use a TV antenna for their main source of Spanish-language television, or those looking to do so, we want to invite them to take advantage of our Black Friday and Cyber Monday special on our DVR+, as well as our special Antenna Weekend deal of 25% off all antennas on Saturday and Sunday."

The DVR+ is a subscription-free DVR that connects to your TV antenna and allows you to record all of your favorite broadcast TV shows, sporting events and novellas. The DVR+ is a great gift for parents, grandparents and college students who currently get their TV programming from a television antenna. The on-screen program guide is a familiar grid layout that allows you to view what is on now and coming up later.

"Growing up in a small Latino community, I watched most of the Latino households switch from antenna to cable TV in the mid 80's because the picture quality was better and more content was available on cable," said Bingochea. "Jump forward 30 years and today we are seeing a growing number of Latino households making the move back to Antenna TV. As the costs of TV services continue to rise, Latinos are looking for alternative solutions."

With antenna broadcast now being transmitted in Digital and HD, picture quality is no longer an issue and there is a great amount of Spanish-language content available in most major markets including channels like Univision and Telemundo.

Customers can visit Channel Master's website from 6 AM to 11 AM Pacific Time on November 28 and December 1 to get the DVR+ for $175 with Free Shipping.

For more details on this special offer visit our Spanish-language Black Friday page.

About Channel Master
Headquartered in Gilbert, AZ, Channel Master is the industry leader in over-the-air broadcast entertainment products and solutions, providing high quality and value to consumers since 1949. For additional information please visit

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