SOURCE: ChannelNet


August 25, 2009 06:00 ET

ChannelNet Launches Video Service for Automotive and Home Improvement Retailers

SAUSALITO, CA--(Marketwire - August 25, 2009) - ChannelNet (, the leading provider of cross channel online to in-store solutions, today announced the launch of online video capabilities for automotive and home improvement dealers and retailers.

Local businesses need the ability to present the unique aspects of their dealer or retail operation online in an up-close and personal way. It is critical today that small businesses have the ability to showcase employees, displays, locations and other unique features. "Online video is a fantastic way for savvy retailers to entice online shoppers into their retail location, which is the holy grail of cross channel customer interaction," says ChannelNet CEO and Founder, Paula Tompkins. "Because we manage thousands of dealer and retailer websites, providing a professional online video service was an important progression for us."

The new online video service links up perfectly with ChannelNet's hosted dealer and retailer website solutions for companies like Hunter Douglas, Volvo, Benjamin Moore Paints and College Pro.

"A huge benefit to online video is that it enhances search visibility for dealer and retailer websites with search engines like Google and Yahoo," says Renee Triemstra, ChannelNet's VP of Customer Experience. "According to Forrester research, a page with video is 50 times more likely than a text-only page on the same topic to appear on Google's first page of search results. We pride ourselves on being a full, turnkey solution-producing company... so providing this service for our clients was critically important."

ChannelNet's new video service will allow our clients to interactively demonstrate what sets their business apart and why consumers should make the jump from online to in-store. ChannelNet's professional video is service is offered across North America. It is easy for retailers or dealers to sign-up for the service by simply sending an email or making a call to one of our Online Consultants. ChannelNet then sends a representative to the dealer or retail location, shoots the footage, edits the material, and sends the video to the client for final approval before uploading it to their website.

According to Senior Marketers 2009 Online Video Expectations, 67% of companies are making online video a primary 2009 digital marketing focus. Online video is a must-have marketing tool to leave a lasting first impression on a potential customer. By providing this service, ChannelNet is taking their clients' advertising and marketing capabilities online to the next level.

About ChannelNet

For 25 years, ChannelNet has been the leading provider of multichannel selling solutions for the automotive, financial, retail and home improvement industries. Each solution is designed to enable online shoppers to research online and complete transactions either online, in-store or with a call center. ChannelNet has created thousands of solutions for hundreds of companies worldwide, including BMW, Hunter Douglas, Ford Motor Company, Benjamin Moore Paints, General Motors, Saks Fifth Avenue, VW, College Pro, Hewlett Packard, World Omni Financial Corp., Audi, California Closets, Harman Kardon, Motorola, Hallmark, MCAP, Harris Bank, Citibank, JP Morgan Chase, T. Rowe Price, Fidelity Investments, NASDAQ, New York Life, Sun America, AssureSoft and many others. ChannelNet is a privately held company based in Sausalito, California, and Detroit, Michigan.

Contact Information

  • Contact:
    Alexis Elley
    415-332-4704 ext.136
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