ChattBack Communications

ChattBack Communications
HootSuite Media Inc.

HootSuite Media Inc.

April 30, 2013 13:36 ET

ChattBack Integrates With HootSuite to Help Businesses Catch Negative Tweets Before They Happen

VANCOUVER, BRITISH COLUMBIA--(Marketwired - April 30, 2013) - Business owners can now breathe a social media sigh of relief with the integration of ChattBack with HootSuite the market-leading social media management system. This new, Vancouver-developed application is now available in the HootSuite App Directory, and provides a greater sense of real-time engagement, allowing for immediate guest interaction and monitoring of positive and negative feedback -- before it hits the social media airwaves.

ChattBack is an easy to use App which provides an open venue for communication and conversation between service providers and respective customers. It allows patrons to instantly provide anonymous comments and criticism by free, direct text message to a dedicated ChattBack number like a mobile comment card. Text messages containing customer feedback can now be monitored in ChattBack streams in HootSuite, manageable by different staff members across multiple locations. Using the ChattBack App, potentially damaging customer feedback or negative comments are securely addressed and can be instantly attended to.

Furthering the convenience factor afforded by ChattBack, integration within HootSuite's App Directory is, simply put: icing on the communications cake. HootSuite's ever-expanding matrix of social media applications means that ChattBack clients can instantly engage in conversation with valued customers while maintaining all respective social media feeds. The ChattBack App for HootSuite will allow users the ability to view and reply to incoming messages inside the HootSuite dash, and share positive customer messages to social channels as "Textimonials".

Director of Business Development at ChattBack, John Goodall comments that, "with the HootSuite App Directory platform, we can now offer businesses a new channel for social customer service inside the HootSuite dashboard. Using the ChattBack App business owners can turn any customer's mobile phone into an interactive comment card. Our goal is to improve the communication between businesses and customers through mobile technology."

Businesses only need to install the ChattBack App in order to create a ChattBack account and display their ChattBack number wherever they wish to engage customers by social media, website or in-store locations. In essence, this addition to HootSuite undeniably ups the ante on centralized customer service with a simple text message.

About ChattBack: ChattBack gives businesses a dedicated text messaging number to use for real-time customer service and marketing. ChattBack is currently used throughout North America by major retailers, service-providers and restaurants such as US-based Flagship Restaurant Group, The University of Utah, Canadian-based Mr Mike's Steakhouse Casual, Urban Barn, Steve Nash Fitness World, Rogue Kitchen & Wetbar and many other recognized businesses. Businesses receive private text messages from customers and reply to them directly to resolve issues, build loyalty and avoid negative online reviews.

About HootSuite: HootSuite is a social media management system for businesses and organizations to collaboratively execute campaigns across multiple social networks from one secure, web-based dashboard. Launch marketing campaigns, identify and grow audience, and distribute targeted messages using HootSuite's unique social media dashboard. Streamline team workflow with scheduling and assignment tools and reach audiences with geo-targeting functionality. Invite multiple collaborators to manage social profiles securely, plus provide custom reports using the comprehensive social analytics tools for measurement.

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