BOSTON, MA--(Marketwired - Jun 24, 2015) - Pairing a love of fun, games, music and food with its ardent support for the revitalization of Boston's Downtown Crossing and surrounding neighborhoods, CHEN PR today announced that the firm is the newest underwriter for the Boston Calling Block Parties.
Under terms of the agreement, the agency now serves as the official Cornhole Games sponsor and will bolster the area with additional boards and bags.
Held in Dewey Square Park every Thursday from 5-8 p.m. through mid-September, the block parties are free and open to anyone 21 years of age or older. The series is produced by Crash Line Productions, the same team behind the immensely popular, twice-yearly Boston Calling Music Festivals. CHEN PR joins existing sponsors Downtown Boston Business Improvement District, Rose Kennedy Greenway Conservancy, Shock Top and Wicked Wines.
"Downtown Crossing is the poster child for the revitalization that's underway in every corner of the city," said CHEN PR Co-founder and President Chris Carleton. "That's what brought our agency here two years ago, after 17 years in the suburbs, and it's what's attracting so many other innovation-focused organizations of all sizes. Dewey Square Park is an ideal location for these weekly bashes, because it's easily accessible to pedestrians, people on bikes and those using public transportation."
"Dewey Square also serves as a neutral territory between Downtown Crossing and the Innovation District," added CHEN PR Partner Kevin Kosh. "That makes it an ideal meeting place to gather and share some fun, and also a perfect arena for some good natured competition between companies on both sides of the Fort Point Channel."
"The Block Parties have become a summer tradition in Boston, filling up quickly each week with professionals in the area taking advantage of nice weather and beautiful surroundings," said Crash Line Productions CEO Brian Appel. "We are appreciative of CHEN PR's support to make it even better for attendees."
"It's great to see a collaborative effort with CHEN PR participating in one of Downtown Boston's favorite summer activities," said David Ertischek, communications and social media manager with Downtown Boston Business Improvement District.
About CHEN PR
CHEN PR is full-service strategic communications firm that partners with technology companies to deliver results-oriented media and analyst relations, message development, positioning, content, program management and fully executed multi-faceted campaigns. The agency's field-proven combination of insightful counsel and flawless tactical implementation help clients -- ranging from startups to multinationals -- to define markets, drive sales, expand channels, increase valuation and maximize brand visibility. Visit us at www.chenpr.com.
Contact Information:
Media Contact:
Chris Conway for CHEN PR
781.672.3113