Chief Digital Officer Tops List of Digital Marketing Salaries According to New Report by Mondo


NEW YORK, NY--(Marketwired - May 4, 2015) - Chief Digital Officers, Chief Marketing Technologists and Chief Marketing Officers are the top paid digital marketing executives, according to new research conducted by Mondo, a leading digital marketing and technology resourcing provider. In Mondo's National Digital Marketing Salary Guide (add hyperlink to landing page) released today, it reports that the Chief Digital Officer garners the highest salary, with $301,000 at the high end and $156,000 at the low end.

In addition to the Chief Digital Officer, the following digital marketing positions top the list of highest paid professionals:

  • Chief Marketing Technologist: $144-248,000
  • Chief Marketing Officer: $142-230,000
  • Vice President of eCommerce: $120-205,000
  • Vice President of Marketing Communications: $128-205,000

In particular, the Vice President of Digital Marketing position had the biggest jump in salary from last year to this year, with a 10 percent increase, and salaries this year ranging from $135-201,000. Other positions showing significant increases from last year include: Director of Creative Services (eight percent increase), with salaries ranging from $81-185,000 this year; and Manager of Social Media (seven percent increase), with salaries ranging from $58-85,000 this year.

"The intense demand for highly-skilled digital marketing professionals is resulting in significant salaries for those professionals with expertise in the areas of strategy, data, content and social media, with executive positions like Chief Digital Officer commanding significant salaries," said Laura McGarrity, Vice President of Digital Marketing Strategy, Mondo.

Among content creation and social media jobs, the highest paid positions are: Director of SEO/SEM ($105-158,000); Digital Content Strategist ($84-130,000); and Manager of SEO/SEM ($84-118,000).

In the digital and interactive jobs section, the Director of Digital Marketing had the top salary ($100-187,000). Other high- paid positions include: Director of eCommerce ($115-173,000); and Mobile App Developer ($100-150,000).

In creative services and production, Mondo reported that that the highest paid jobs are Director, Creative Services ($81-185,000), Art Director ($68-136,000) and Mobile App Designer ($81-117,000).

Mondo also reported that operations positions continue to demand sizeable salaries with Lead Generation Specialists topping the list ($103-148,000) followed by MarCom Manager ($92-144,000) and Email Marketer ($82-136,000).

McGarrity added, "Another significant trend we're seeing this year is the increase in the number of digital marketing freelancers. We predict the digital marketing workforce mix in the next three to five years will become a 50/50 mix of freelance to permanent professionals."

She explained that the move to freelancers in digital marketing is being driven by the flexibility to turn resources on and off, access to experts and hard to find talent, seasonal or unforeseen project needs, ability to "try before you buy" and increased productivity.

This salary data is based on thousands of Mondo placements for digital marketing professionals over the past year, in New York City, San Francisco, Washington DC, Philadelphia, Denver, Boston, Chicago, Dallas and Ft. Lauderdale.

About Mondo

MONDO is a leading technology resources provider that works with companies of all sizes to deliver access to highly specialized technology and marketing professionals. For more than 13 years, its team of experienced technology staffing managers has assisted its clients in finding and placing technology and marketing experts with all skill levels, from entry-level candidates to highly-skilled professionals. Mondo's customers include Deutsche Bank, Facebook, NBC Universal and NYU Medical Center. Headquartered in New York City, Mondo has offices in San Francisco, Washington DC, Philadelphia, Denver, Boston, Chicago, Ft. Lauderdale, Dallas and Atlanta. To learn more visit, www.mondo.com or call 212-257-5111, and @mondo_agents (twitter).

Contact Information:

For more media information, contact:
Lisa Hendrickson
LCH Communications for Mondo
516-643-1642