SOURCE: Chief Outsiders

Chief Outsiders

April 19, 2016 08:00 ET

Chief Outsiders Promotes Inga Broerman to Partner

The B2B and Non-Profit Focused CMO Has Been an Integral Member of Chief Outsiders' Southeast Group Since 2013

WASHINGTON, DC--(Marketwired - April 19, 2016) -  Chief Outsiders has promoted influential marketing thought leader and fractional CMO Inga Broerman to partner, the company announced today. Broerman, based in Washington D.C., joined Chief Outsiders in November 2013, with a specialty in accelerating growth for B2B SaaS and technology firms and non-profit organizations.

"Broerman embodies the kind of tangible results that mid-market companies can expect when calling upon Chief Outsiders," said Art Saxby, Founder and CEO. "Her commitment to growth-oriented execution and optimization has made her a trusted advisor for her clients and a foundational member of our company, and we're proud to welcome her as partner."

Broerman has helped guide companies like TurnTo, where she was able to re-build the marketing team and provide direction to the company's marketing processes to drive the growth the company was targeting. The results included the acquisition of high-level talent, a revitalized marketing approach, and a new focus on growth-oriented strategies.

"In addition to her effectiveness in helping us grow the business, it was a genuine pleasure to work with Inga. She brought enormous personal energy and positivity to the assignment," said George Eberstadt, TurnTo's Owner and CEO.

Broerman's career as a highly successful marketing leader has spanned a variety of organizations. Before joining Chief Outsiders, she worked as Vice President of Marketing at Deltek Inc., Vice President of Marketing at GuideStar USA, Vice President of Marketing at Vocus, Inc., and Director of Interactive Marketing for Siemens Healthcare. Broerman will continue to provide her nationwide, growth accelerating fractional CMO services while also serving as partner.

About Chief Outsiders

Chief Outsiders, LLC, an "Executives-as-a-Service" firm, helps grow mid-sized companies from coast-to-coast with more than 40 part-time, or fractional, Chief Marketing Officers (CMOs) who have held positions of VP Marketing or higher at one or more operating companies. These individuals' breadth of experience makes it possible for Chief Outsiders to put the right skill set on a leadership team of any company for a fraction of the cost of a full time executive. Unlike other strategic marketing and management consulting firms, Chief Outsiders works with company leadership teams to develop and implement market based growth plans. Chief Outsiders believes delivering a world-class marketing strategy on its own creates little value and that the real value is created by helping the organization implement the growth vision.

Because of its market based growth plans, leadership and experienced team, Chief Outsiders was recently listed by Inc Magazine as one of the 1,000 fastest growing privately held companies in the US (in the top 25 in Houston) and recognized for the Houston Business Journal's Fast 100. Businesses seeking Chief Outsiders as a premier source include: ErgoGenesis, Five Stone Tax, Summa Technologies, and Riverside Company portfolio companies OnCourse Learning, YourMembership and IDoc, Source Capital portfolio companies such as Abutec, and Merrill Lynch Specialties Group portfolio companies such as EarthColor.

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