China YouTV Corporation
OTC Bulletin Board : CYTV

November 22, 2007 09:00 ET

China YouTV JV Partner Signs Agreement to Promote CnBoo on Train

BEIJING, CHINA--(Marketwire - Nov. 22, 2007) - China YouTV Corp. (OTCBB:CYTV), a publicly traded company that provides online video viewing services through its CnBoo website in China, reports that its Chinese Joint Venture Partner HuaJu signed an agreement with Shen Zhou Yipin Advertising Co. Ltd. (hereinafter referred to as "Yipin") to promote CnBoo on trains.

Per the agreement, "Yipin" used its on-train television system to promote CnBoo between September 15 and October 15, 2007. During the period, CnBoo's 30 second advertisement DV was broadcast on no less than 19 trains. Short distance runs showed the DV twice, while longer distance runs showed the DV five times.

Since October 1st is national day in China, transportation reached the peak-period during the month. As a result, the additional train advertising showed excellent results:

- Over 483.72 million passengers rode the train between Oct. 1st and Oct. 10th, (according to Railway-China).

- Each day more than 1.2 million to 2 million individuals were exposed to CnBoo advertising.

- Individuals from every demographic had the opportunity to view the CnBoo video.

- Individuals spend anywhere from a few hours to days in the enclosed train environment.

- Line-by-line route selectivity for precise targeting

- Efficiency and Accountability

The signing of this cooperation agreement greatly extended the Company's advertising capacity and influence in China's market and increased the Company's brand name awareness in the industry.

"This was a fantastic opportunity for us to promote the CnBoo website to people who may never have seen our other types of advertising," said Mr. Wei, CEO of CYTV. "Train travel plays an important role in moving millions of individuals around China, and we are proud to introduce CnBoo to so many people as they go about their daily business."

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About China YouTV Corporation:

The Company signed a Definitive Agreement with HuaJu to set up a Joint Venture in China on March 16, 2007. According to the Agreement, the China YouTV Corp. owns 51% of the joint venture company and will provide the required working capital for the Joint Venture. HuaJu will be in charge of the daily operation of the Joint Venture. HuaJu has agreed to conduct its video sharing business only through the Joint Venture, and has agreed to contribute its web site, and customer contracts to the Joint Venture. ("CnBoo") is the online video site belonging to the Joint Venture established by China YouTV Corp. and HuaJu. It is a video viewing site and social networking site that allows users to create their own profiles, post videos, and comment on each other's posts.

The CnBoo web site is similar to YouTube (, the No. 1 online video site in operation. Within less than 2 years, CnBoo already has over 1.2 million members and over 2 million pieces of original digital video (DV) shorts.

In order to increase membership and brand name awareness as well as moving the company towards sustained profitability, we have worked both on-line and off-line.


1. HuaJu has signed serials of agreements to enhance its on-line content for raising brand awareness and membership.

- Travel

- launched a video site of CCTV's TV program "Exploring High and Low".

- launched value-added travel services together with

- Entertainment & Events

- Sulake Corporation Ltd. (HABBO) to host "HABBO Original DV Shorts Contest" on CnBoo;

- VVSky Broadband Media Group to acquire short video programs to feature on CnBoo;

- Beijing TaiDe Interactive Technology Co. Ltd. to cooperate on video sharing contents;

- BeiJing SiHaiDongXing Culture and Media Ltd. to develop online videos for high-speed internet users;

- Youyi Chunqiu Network Technology Ltd. Co. to promote online game "Pick" on CnBoo;

- Asia Media Group to promote "Creative Tube"-Global Awards of Chinese New Media Creative Tube Contest on CnBoo;

- Music

- Music Nation Records Company Ltd. to use its audio and video files on CnBoo;

- Shanghai Yue Sheng Information Technology Co., Ltd. to launch an exclusive music shopping channel on CnBoo;

- Beijing Da Sheng Chang Xiang Culture Broadcasting Co., Ltd. to promote an album of Chinese pop star Zhang Bo Hong on CnBoo;

- Comedy

- Bejing Megadia Company to host Humor channel on CnBoo;

- Advertising

- Unlimited Chance Technology Development Co., Ltd. to share and exchange advertising resources;

2. The Company has signed several revenue-based contracts to move towards sustained profitability.

- 21Century Network Co.: signed a cooperation and revenue sharing agreement for "Special DV Shorts" channel on Vnet;

- TianWeiYuanChang Co.: HuaJu is entitled 70% of the profit from online advetisements with TianWei content;

- Beijing Jiahe Interactive Network Technology Co., Ltd.: Both parties work together to launch a new category "Video House" on CnBoo. HuaJu will be entitled to 40% of revenue generated from the advertisement;

- Shanghai Vekee Advertising Co. Ltd.: signed a long-term revenue based contract to distribute advertisement on CnBoo;


HuaJu has signed several agreements to promote its 3G space cards as well as to increase the brand name awareness.

1. Cooperation with Gome: The Company signed a contract with Gome to use its publicizing platform to promote CnBoo and 3G digital space cards, meanwhile to host Original DV contest in Gome's selected stores during a major Chinese holiday.

2. Cooperation with Z-CARD UK: The Company has been officially appointed as the first agent for Z-CARD's advertisements of major consumer sectors in Greater China.

3. Cooperation with APEPCY (AIDS Prevention Education Project for Chinese Youth): The Company was exclusively authorized by PAEPCY to negotiate with media operators using LED displays with respect to the cooperation issues concerned. If the Company successfully locate media operators, all LED will have CnBoo's logo on them.

Recent Ranking:

The Company has shown increasing popularity as its CnBoo web sites have been ranked No.1 on Microsoft Live, No.1 on Google China, No.7 on BaiDu, No.11 on Yahoo China and No.12 on Google China when searching for keywords: on-line video, and on-line video sharing web sites recently. The Company also has launched its new version for enhanced functionality.

The Company has changed its name to China YouTV this year to reflect its new business operations: the fast growing video sharing web site market in China.

Forward-looking statements

This report contains "forward-looking" statements within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended. All statements other than statements of historical facts included in this report are forward-looking statements. Forward-looking statements involve risks and uncertainties including, but not limited to, economic and political factors; developments of the Chinese and North American markets and changes in regulatory matters; our business strategies and future plans of operations; the market acceptance and amount of sales of our products and services; our historical losses; the competitive environment within the industries in which we compete; and our ability to raise additional capital, currently needed for expansion.

The Company cautions that forward-looking statements are subject to certain risks and uncertainties that could cause actual results to differ materially from those indicated in the forward-looking statements due to several important factors.

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