Chris Wayman Named Chief Client Officer for HelloWorld

PLEASANT RIDGE, MI--(Marketwired - Dec 9, 2014) - HelloWorld, the leader in technology-enabled marketing solutions across promotions, loyalty solutions, and mobile messaging, announced today that Chris Wayman has joined the company as Chief Client Officer. Wayman brings with him over eighteen years of sales experience across marketing, CRM and software industries.

Wayman's experience in sales, operations, and business development will come together in the new role at HelloWorld, aimed at growing current client relationships and forging new ones. Wayman will join HelloWorld's senior leadership team, overseeing the mobile and strategy disciplines, along with regional client development leadership. He will oversee sales and client relationships across HelloWorld's seven regional offices.

"Chris' expertise and skill set, along with his passion for helping brands engage customers through innovative technology solutions make him a perfect fit for HelloWorld," said CEO Peter DeNunzio. "Our clients have always been our first priority, and I see this role as critical to our continued commitment to exceptional work for our brand partners while growing our client portfolio."

Wayman joins HelloWorld from Archer USA, Inc., where he was Executive Vice President and General Manager, Americas, responsible for strategic planning, revenue and operations of mobile CRM solutions. Prior to Archer, he served as Vice President, Digital Development and General Manager of Mobile at Merkle, where he drove impressive growth through incremental sales in Connected CRM, strategy, creative, analytics and mobile marketing.

"I've long been familiar with HelloWorld's powerful combination of technology, marketing strategy and consumer engagement solutions, delivering impressive results for well-respected brands," said Wayman. "At the very heart of it, I love being the very best at what we do and exceeding customer expectations. What is particularly energizing and exciting, HelloWorld is known for top-notch client services and a great market reputation. I'm eager to bring my experience to the team and look forward to contributing to our growth through high-impact solutions for our clients."

About HelloWorld
HelloWorld provides the technology behind rich engagement. One holistic platform empowers marketers to motivate and measure consumer behavior through promotions, loyalty solutions, live event activations, and mobile messaging. Founded in 1999 as ePrize, HelloWorld's technology, creative and legal expertise is behind campaigns across 44 countries for brands such as Coca-Cola, Microsoft, The Gap, Live Nation, Procter & Gamble, and hundreds of other world-class marketers. The company is headquartered in Detroit with offices in Chicago, Los Angeles, Nashville, New York, Phoenix and Seattle. For more information, visit helloworld.com.