SOURCE: Christian Brothers Automotive

Christian Brothers Automotive

December 03, 2014 08:35 ET

Christian Brothers Auto Repair Franchise Expanding in Charlotte Area

Auto Repair Franchise Brings Stores, Franchise Opportunity to Wichita

CHARLOTTE, NC--(Marketwired - Dec 3, 2014) - Texas-based auto repair franchise Christian Brothers Automotive is about to open its fourth store in the Charlotte area, and the fifth is scheduled to open in the summer -- a remarkable feat for a brand that made its North Carolina debut in 2013.

The newest location belongs to Colleen Manno, a single mom who became a Christian Brothers Automotive customer while living in Texas. Her store is scheduled to open Dec. 15 at 16618 Old Statesville Road in Huntersville.

The fifth store will be in Indian Trail. Christian Brothers is constructing the building while searching for a franchise partner for the business. It's part of an energetic national expansion for Christian Brothers Automotive, which has been named the top automotive franchise for three years in a row by Franchise Business Review, which tracks franchisee satisfaction. The 18-year-old franchise system has more than 130 locations nationwide and expects to open 20 more in 2015. It has never closed a location.

Meet two local owners
Manno says she was a decadelong Christian Brothers customer because the business treated her so well.

"I was so entranced with the way they ran their business and the way they treated their customers," Manno said of her experience as a customer in Texas. "The owner of the local Christian Brothers was shuttling me back and forth to work. I really appreciated that, because it's always difficult to try to get a car repaired and get back to work. I asked him, 'Why do you do this? Are you Christian people? What is it like?' ... He wasn't doing it just to make money. He wanted to be part of the community and provide a service. And he wanted to be honest and ethical when providing that service."

When her previous employer was purchased by a larger corporation, she decided to research franchise opportunities. She was attracted to Christian Brothers' track record of success and its commitment to providing a "nice difference" for customers who aren't used to great experiences at auto repair businesses.

She thinks that her businesses being woman-owned will surprise some customers.

"I think it's a pleasant surprise, and I want to be able to surprise people every day in a nice way," she said. "Christian Brothers to me is a clean and safe place, and the people care about the work they're doing."

Jade Stanford is another local Christian Brothers Automotive owner. His business is at 9725 Harris Road in Concord, and he moved here from Baton Rouge, Louisiana, to open the store.

While Manno is new to the automotive industry, Stanford ran an automotive shop in Louisiana before becoming a Christian Brothers franchisee.

"They have a solid business model, and they truly support franchise owners," he said. "The tools that they provide to run your business are exemplary. The training is thorough and comprehensive. They give you every opportunity to be successful, and they have a track record to prove that what they provide delivers."

'Nice difference' generates customer loyalty
The difference between Christian Brothers Automotive and other auto repair facilities is dramatic. The attractive, solid, brick buildings feature a lobby that feels more like a nice living room than an auto repair shop. It's a place where customers can relax while they wait for an oil change or a simple repair. If they don't want to wait, though, they don't have to. Christian Brothers has a courtesy shuttle and can take customers wherever they need to go while certified technicians handle their auto needs.

Christian Brothers calls it the "nice difference," and the difference extends to Christian Brothers' employees, most of whom don't have to work on the weekends. Weekends off are a rare treat in the auto repair industry, and they're a perk that helps Christian Brothers attract exceptional mechanics who can diagnose problems and spot potential issues before they leave a customer stranded on the side of the road.

Customers have rewarded Christian Brothers for its service and expertise by giving it one of the highest customer-satisfaction and loyalty ratings in the industry. That loyalty has helped power sales growth for Christian Brothers franchise owners. Average franchise revenue grew 10.8 percent in 2013.

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Contact Information

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    Josh Wall
    Christian Brothers Automotive