September 03, 2009 17:31 ET

Christmas Cards and Photo Cards Retailer Kicks Off Its Week of Hope Campaign

BERKELEY, CA--(Marketwire - September 3, 2009) - On September 1, 2009, Holiday Cards and photo cards retailer kicked off the Week of Hope by offering customers one free card from their Hope Collection. The offer was a huge success, and within the initial hours of the campaign the website was overwhelmed with traffic. "Seeing people respond so positively to this campaign is incredible! The initial response was so great that our engineering team had to add additional servers to manage website activity," says President Marty Reed.

After battling slow website speeds on the first day of the campaign, the Cardstore engineering team worked furiously to handle the additional customer traffic. To make sure everyone has the opportunity to send their message of hope, has extended the free Hope card offer through September 8th.

"People have posted comments on our blog and Facebook page discussing who they've sent their Hope cards to, and the stories are incredibly moving," says Marketing Director Tiffany Chan. "It's inspiring to see people take the time to spread hope to loved ones, whether it's sending encouragement to a friend going through difficult times or sending grandparents a photo card with pictures of their grandkids."

The goal of the Hope Is In The Cards campaign is to send 300 million messages of hope by mail during the Week of Hope. Join this grassroots movement and send a free card from today. Who knows, you may surprise a loved one, make a neighbor smile, or pass on hope to someone who needs it.

About is a Berkeley, California-based personalized cards retailer that brings together online customization with designs from over 60 independent artists. The company employs state-of-the-art digital printing practices and uses only the highest quality, environmentally friendly papers and packaging materials. Cardstore provides custom greeting cards for all occasions including birth announcements, party invitations, holiday photo cards, Christmas cards, thank you cards and wedding invitations.

Contact Information

  • Corporate Contact:
    Tiffany Chan
    Email Contact