SOURCE: Chrome Data Solutions

Chrome Data Solutions

October 08, 2013 11:00 ET

Chrome Data Adds Kia, Mazda and Chrysler Build Data to Its Automotive Description Service

Manufacturer Specifications Maximize Used Vehicle Value, Mitigate Investment Risk

PORTLAND, OR--(Marketwired - Oct 8, 2013) -  Chrome Data Solutions, LP, a leader in automotive data, today announces the availability of Kia, Mazda and Chrysler Build Data through the company's Automotive Description Service (ADS) VIN decoder. This is the latest addition to the company's solution, which also includes Build Data from General Motors and Nissan. 

Build Data is information available from a vehicle manufacturer that fully describes a vehicle's specifications and feature content when the vehicle left the manufacturing plant. It delivers a full and complete description of a vehicle as it was originally built, including all option, package and exterior and interior color codes.

Build Data benefits every retailer and investor in the lifecycle of a pre-owned vehicle. From remarketers to dealers to financial institutions, accurate and complete descriptions maximize vehicle value, speed-up vehicle turns and mitigate investment risk.

Build Data is hosted from the Chrome Data's proven ADS web services platform, emphasizing security, stability, reporting mechanism and restrictive licensing.

"In an environment where 90 percent or more of vehicle purchases start with an online search, and more remarketers and lenders are relying on electronic descriptions of vehicles, complete vehicle descriptions are a must have, not a nice to have," said Andrew Lumsden, Senior Director of Strategy & Business Development for Chrome Data. "Build Data ensures that all of a vehicle's features are available for publication and consideration, helping consumers make the best vehicle choices, maximizing return for sellers and mitigating risk for investors."

About Chrome Data Solutions, LP (

Chrome Data Solutions, LP, is a leading provider of high-value vehicle content, applications, solutions, and a one-stop shop for vehicle data benefiting the complete automotive sales chain. Our 25 years of automotive data, unique tools and comprehensive solutions helps our clients develop, market, and sell products more effectively and profitably. Our new and used data is delivered in formats that are easy to use and tailor to specific markets. We also have deep domain expertise in managing extremely complex vehicle ordering and pricing logic for new vehicles, and our wide array of data and other solutions enables us to comprehensively describe vehicles built in the last 30 years. Chrome Systems' and Autodata Solutions' data combined to form Chrome Data Solutions, LP.

Contact Information

  • Contact:
    Andrew Lumsden
    Chrome Data Solutions, LP (Chrome Data)
    (248) 840-3285