SOURCE: California International Business University (CIBU)

December 30, 2009 13:09 ET

CIBU Student Reaches Out to Affiliate Marketing Resources With a Cause

SAN DIEGO, CA--(Marketwire - December 30, 2009) - Affiliate marketing programs have been run on the basis of trial and error, and it is only now that universities are taking an interest in this area.

California International Business University (CIBU) is one such university offering a doctorate that includes courses on Internet marketing. CIBU prepares students for the global economy with courses in business management and international affairs.

One of CIBU's students is making a difference in the field of affiliate marketing by researching and writing a dissertation on 'Affiliate Marketing: Maximizing Conversion Rates - a Framework.' This framework aims to provide affiliate marketing program managers with a detailed understanding of the factors that contribute towards affiliate success.

Marc Uhlig believes that the current economic system is imperiled and needs personnel who do not think only about themselves but give a thought to the greater good. This is quite obvious in fact that the primary data for the dissertation is being collected while ensuring that $1 is being given to charity water, a non-profit organization that brings clean and safe drinking water to the millions of people who do not have access to it. It is estimated that $20 can provide enough drinking water for one person in a developing nation for 20 years. More information about this can be found here.

In addition to contributing to the great cause, Mr. Uhlig will share the specifics of the doctorate and the results and findings of this academic research paper about affiliate marketing resources with all those that have helped in making it possible.

Marc Uhlig has a record of success in Online Marketing in US and Germany. While Marc is a doctorate student, he is also an instructor of Online Marketing and Social Media Marketing for undergraduate and graduate students in San Diego, California. He is a frequent speaker on the subject of Online Marketing and affiliate marketing programs in the United States and in Germany.

Take some time off and contribute to a good cause by filling in this survey and benefit from the results by getting free consultative feedback on the factors that really make an affiliate relationship work!

Contact Information

  • Media contact person:
    Marc Uhlig
    Technology Evangelist, CIBU
    Email Contact