SOURCE: HighJump

HighJump

December 08, 2015 10:13 ET

Cigar City Brewing Selects HighJump Brewers' Edge

Craft Brewery Will Rely on HighJump Brewers' Edge to Manage Their Omni-Channel Commerce

MINNEAPOLIS, MN--(Marketwired - December 08, 2015) - HighJump, a global provider of supply chain management solutions, announced today that Cigar City Brewing has selected the HighJump Brewers' Edge commerce platform for craft breweries. Headquartered in Tampa, Florida, Cigar City Brewing is a multi-award winning craft brewery that manufactures and distributes beers that reflect the sensibilities and ingredients of Florida.

Looking for a price-effective way to make their beer club work, Cigar City Brewing needed a solution that would make it easier for it to manage its memberships and get its special releases into the right customer's hands. After reviewing the HighJump Brewers' Edge suite of craft brewery specific apps, they realized they could digitally manage other business operations as well. By utilizing the Brewers' Edge Commerce platform, it was able to automate their online merchandise sales, while also managing its distributor's orders online in a separate portal. This flexibility is critical for supporting the growth of Cigar City Brewing and its ability to evolve with the market.

"The brewing industry is seeing massive growth like never before," said Chris Lovett, Cigar City Brewing. "With so much growth comes changes, and we knew we needed a solution that would allow us to be flexible, and would evolve with us as our business matures. At the end of the day it's all about customer satisfaction, so if we can offer an easier way to be a part of our beer club, or get our merchandise into our customer's hands faster, then we're going to take it. But we wanted more than just a software solution, we wanted a partner whose passion for the brewing industry matched our own, and that's what we found with HighJump Brewers' Edge."

"As craft brewing companies continue to experience phenomenal growth, finding the right technology set, and technology partner, will be critical in managing sustainable growth," said Ross Elliott, chief strategy officer and executive vice president, HighJump. "We're thrilled to be partnering with Cigar City Brewing to help them expand key areas of their digital business like their beer club, online merchandise sales and distributor orders. There is no denying their passion for brewing the highest quality beers -- we look forward to freeing up more of their time to pursue that passion and expand their leadership in the market."

About HighJump
HighJump is a global provider of supply chain management software and trading partner network technology that streamlines the flow of inventory and information from supplier to store shelf. We support more than 15,000 customers in 77 countries, ranging from small businesses to global enterprises. Our functionally rich and highly adaptable solutions efficiently manage customers' warehousing, manufacturing, transportation, distribution, trading partner integration, delivery routes, eCommerce and retail stores. For more information, visit http://www.highjump.com.

HighJump is a trademark of HighJump Software Inc., registered in the U.S. and other countries.

Contact Information

  • Media Contact
    Katie Wolfe
    HighJump
    800.328.3271 x1186
    Email contact