SOURCE: Cincom Systems

May 11, 2005 09:00 ET

Cincom Announces the Fully Adaptable Synchrony Desktop

Create a Unique and Completely Relevant Desktop for Every Unique User

ORLANDO, FL -- (MARKET WIRE) -- May 11, 2005 -- Cincom Systems announces the latest version of its Synchrony™ customer experience management software at the Call Center Demo Conference in Orlando, Florida. The new 6.1 release extends the flexibility of the Synchrony Desktop unified platform framework by allowing each individual desktop to be completely adaptable and customizable to meet the unique requirements of every group, department, and functional area within any organization, worldwide. Equipped with a desktop that intelligently presents both the appropriate information and applications for each interaction, contact center agents can work smarter and faster, significantly increasing productivity and reducing handling times.

Smart Framework Enables In-Depth User Interface Customization

Synchrony's customization framework, which gives organizations the ability to easily build smart user interfaces by customizing desktop intelligence and extending the user interface, now allows full customization of every user interface component. This new user interface framework includes the ability to completely modify the look and feel; redefine components and layouts; and change every field, button, link, object, and template based on needs. This framework -- built on top of Synchrony's multi-tenant and multi-desktop architecture -- allows each functional area, department, and group within an organization to create multiple interfaces based on its own unique requirements.

The Synchrony architecture allows each customized user interface to move easily and quickly between production and non-production environments and to be automatically included in any upgrades, thereby eliminating many of the typical issues, effort, costs, and maintainability associated with traditional customizations.

"Contact center agents are often hindered by the tedious task of maneuvering in and out of multiple back-end systems and business applications that are necessary to effectively interact and respond to customers," explains Shawn Reynolds, Director of Cincom's customer experience management software products. "Synchrony's desktop cuts through the clutter, collaborates with all relevant systems, and presents only what the agent needs to assist customers."

International and Multi-language User Interface

Synchrony also supports the ability to be translated into any language, including character-based languages such as Chinese. This strengthens Synchrony's ability to be leveraged anywhere in the world. The Synchrony user interface will also support multiple simultaneous translations, which means that a single Conversation Map needs to only be built once and can then be displayed in multiple languages. This guarantees that conversations will be consistent across an organization regardless of language.

About Synchrony

Synchrony is a customer experience management solution that enables all organizations to engage in consistent and effective customer conversations. Synchrony's unique architecture links multi-channel contact center functionality with a smart agent desktop that provides relevant views and access to the resources and information necessary to optimize each customer interaction, thus delivering significant productivity and revenue gains. Synchrony is providing significant value to organizations around the world including industry leaders in banking, healthcare, non-profit, manufacturing, and insurance. A low-cost leader that delivers high value and rapid ROI, Synchrony is recognized for its quick implementations (typically 45 days or less) with minimal risk to organizations and departments of any size.

This year, Synchrony has earned three prestigious product awards including: The Call Center Demo & Conference-Dallas Best of Show Award from Call Center Magazine, the Gold Award from TechTarget's in the contact center software category; and Technology Marketing Corporation's (TMC®) Customer Inter@ction Solutions® magazine 2004 Product of the Year award.

About Cincom

For nearly 40 years, Cincom's software and services have helped thousands of clients worldwide simplify the management of complex business processes. Cincom specializes in the five areas of business where simplification brings the greatest value to managers who want to grow revenue, control costs, minimize risk, and achieve rapid ROI better than their competitors: Data Management; Marketing, Sales and Customer Service; Application Development; Manufacturing; and Outsourcing/Hosting.

Cincom serves thousands of clients on six continents including BMW, Citibank, Boeing, Northwestern Mutual, Federal Express, Ericsson, Penn State University, Messier-Dowty, Siemens, Rockwell Automation, and Trane.

For more information about Cincom's products and services, contact Cincom at 1-800-2CINCOM (USA only), send an e-mail to, or visit the company's website at

Trademarks: CINCOM, Synchrony, and The World's Most Experienced Software Company are trademarks or registered trademarks of Cincom Systems, Inc. All other trademarks belong to their respective companies.

© 2005 Cincom Systems, Inc.

All Rights Reserved

Contact Information

  • Media Contacts:
    Donna Hedge
    Public Relations Specialist
    Cincom Systems, Inc.