SOURCE: Cincom Systems

July 11, 2007 14:42 ET

Cincom Systems Wins 2007 ReBrand 100® Award

CINCINNATI, OH--(Marketwire - July 11, 2007) - Cincom Systems, worldwide software and IT solutions provider, was named one of the world's best rebrands in the third annual ReBrand 100® Global Awards, which recognizes the world's most effective brand transformations. Cincom's rebrand, receiving a notable distinction, encompassed all aspects of its corporate identity, communications and product offerings.

The ReBrand 100® Global Awards, judged by an esteemed panel of international business leaders, is the highest recognition for brand rebuilding and redesign in the business arena.

This year's judges include Helen Stringer, design director, Procter & Gamble; Chris Campbell, executive creative director, Interbrand; and Richard Wergan, director, Worldwide Brand at Xerox Corporation. Past judges include Steve Frykholm, VP and Creative Director, Herman Miller; Bill Hill, chairman and founder, MetaDesign; and Lorrie Copeland, general manager, Hasbro Playskool Brands. SwissLife, Unilever, and Virgin Atlantic are former winners.

The panel reviewed the "before" and "after" scenarios of each brand transformation. Eligible projects include rebranded products, services, companies, non-profit organizations, individuals, cities, buildings, and interior environments launched anywhere in the world between January 2004 and September 2006. Winning rebrands range from a single brand component such as a website or packaging, to enterprise-wide initiatives.

About Cincom

Cincom delivers and supports innovative software and solutions to simplify complex business processes. For nearly 40 years, Cincom has enabled thousands of clients worldwide to outperform the competition by providing ways to increase revenue, control cost, minimize risk, and achieve rapid ROI.

Cincom serves clients on six continents including BMW, Citibank, Boeing, Ericsson, Penn State University, Milacron, Siemens and Trane. For more information about Cincom's products and services, contact Cincom at 1-800-2CINCOM (USA only), send an e-mail to, or visit the company's website at

About ReBrand 100

The ReBrand 100 Global Awards recognize the world's most effective brand transformations: the repositioning, revitalizing, and redesign of existing brand assets to meet strategic goals. Organized by ReBrand™, the only source for case studies and programs on effective brand transformations, ReBrand 100 is juried each year by a prominent, multidisciplinary, international panel.

Cincom and the Quadrant Logo are registered trademarks of Cincom Systems, Inc. All other trademarks belong to their respective companies.

© 2007 Cincom Systems, Inc. All Rights Reserved

Contact Information

  • Media Contacts:
    Jillian Phelan
    Corporate Public Relations
    Cincom Systems, Inc.
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    Anaezi Modu
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