SOURCE: Cinedigm Digital Cinema

Cinedigm Digital Cinema

March 29, 2011 08:00 ET

Cinedigm Digital Cinema Corporation Announces Digital Deployment for Santikos Theatres

Deal Will Enable the Rollout of 98 New Digital Cinema Screens

MORRISTOWN, NJ and LOS ANGELES, CA--(Marketwire - March 29, 2011) -  Cinedigm Digital Cinema Corp. (NASDAQ: CIDM), the global leader in digital cinema, today announced the deployment of 98 Cinedigm-Certified™ screens across 8 existing Santikos Theatres locations in Texas. Utilizing Barco digital cinema projectors & GDC servers the installations are anticipated to be completed within the next month as many of the theatres have already been converted to digital. 

"CINEDIGM's digital cinema installations will provide an enhanced entertainment experience for our customers, including 3D movies, live sports and concerts," said John Santikos, founder and President of Santikos Theatres. "We are thrilled that this agreement will allow us to continue our partnership with Cinedigm well into the future."

With Cinedigm's turnkey suite of digital cinema technologies, Santikos will now be able to offer consumers all-new digital entertainment options, including high quality live and alternative content programming. Recent releases by Cinedigm include the ground-breaking, worldwide LIVE 3D broadcast of the FIFA World Cup Championship, the BCS Championship in LIVE 3D, the Dave Matthews Band 3D concerts, and the sold out 3D PHISH concerts. Cinedigm has also released the KIDTOONS series for the past six years, a weekly family friendly matinee series that runs in over 165 theatres across the country.

"Santikos has been a great Cinedigm partner since 2008 with our UniqueScreen Media advertising division," said Chuck Goldwater, President, Cinedigm's Media Services Group. "We are delighted to extend that partnership with Cinedigm's digital cinema services where Santikos can benefit even further with programming flexibility, audience experience and enhanced business information management services from our Software division."

Since the beginning of digital conversions, Cinedigm has been the leader in digital cinema. In Phase 1, Cinedigm deployed 3,724 screens at 348 sites for 18 exhibitors in the United States. In the current Phase 2, Cinedigm has signed contracts with 70 exhibitors to deploy 3,200 screens. Such theatres are fully networked, turnkey systems -- simple and cost-efficient to operate. 

Cinedigm's Digital Cinema division is the industry-leading deployment program for Digital Cinema. It facilitates the funding, installation support and administration for the company's studio-supported Digital Cinema rollout plans. Cinedigm is also the digital cinema integrator of choice for the CBG, a buying program of the National Association of Theatre Owners (NATO) for small and independent theatre operators in United States and Canada.

About Cinedigm
Cinedigm is a leader in providing the services, experience, technology and content critical to transforming movie theaters into digital and networked entertainment centers. The Company partners with Hollywood movie studios, independent movie distributors, and exhibitors to bring movies in digital cinema format to audiences across the country. Cinedigm's digital cinema deployment organization, software, satellite and hard drive digital movie delivery network; pre-show in-theater advertising services; and marketing and distribution platform for alternative content such as CineLive ® 3-D and 2-D sports and concerts, thematic programming and independent movies is a cornerstone of the digital cinema transformation. Cinedigm™ and Cinedigm Digital Cinema Corp. ™ are trademarks of Cinedigm Digital Cinema Corp [CIDM-G]

About Santikos
Santikos Theatres was founded in 1911 by Louis Santikos, a Greek entrepreneur and pioneer in the Texas motion picture industry. His son John followed in the family legacy and entered the movie business after graduating from St. Mary's University and remains at the helm of his beloved business to this day.

There are 8 Santikos Theatres; San Antonio locations include the Palladium IMAX, Silverado 16, Mayan Palace, Embassy 14, The Rialto, Northwest 14 and The Bijou, the city's only art house and in Tomball, The Silverado IMAX. Santikos remains the only locally owned and operated theatre circuit in South Texas and proudly continues their tradition of customer service, community relations and superior cinematic presentation.

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