Cineplex Entertainment
TSX : CGX.UN

Cineplex Entertainment

December 06, 2007 05:00 ET

Cineplex Entertainment Unwraps the Ultimate Entertainment Destination This Friday, SilverCity Oakville Cinemas!

Movies, bowling, billiards, VIP Experience, lounges and more!

OAKVILLE, ONTARIO--(Marketwire - Dec. 6, 2007) - Cineplex Entertainment (TSX:CGX.UN) is pleased to announce the opening of the ultimate one-of-a-kind entertainment destination, SilverCity Oakville Cinemas, on Friday December 7, 2007. Representing a new era in out-of-home entertainment, SilverCity Oakville Cinemas goes beyond movies with many unique amenities and services including bowling, VIP auditoriums, lounges, child minding services, billiards and game area, party rooms and more!

The 12-screen, 45,000 square foot movie complex will celebrate its grand opening by hosting an invitation-only gala event tonight.

"SilverCity Oakville Cinemas will revolutionalize the entertainment landscape in Canada," said Ellis Jacob, President and CEO, Cineplex Entertainment. "This is a true entertainment complex like no other with something for guests of all ages to enjoy. This is the next generation in theatre entertainment with many new amenities and services - all under one roof."

Offering more than movies, SilverCity Oakville features:

- The Backlot ™ family entertainment centre with six lanes of premium bowling, a licensed lounge with appetizer menu offerings, two party rooms for parties or corporate events as well as a games room with the latest interactive video games and billiards

- VIP Experience (19 years+ only) with three auditoriums featuring service at your seat, reserved seating, licensed lounge with appetizer menu offerings, private box office and concession stand and premium seats

- Cineplex Kids Club child minding services offered to parents/caregivers while they watch a movie staffed by the YMCA of Oakville

- Canada's largest digital cinema theatre complex with 9 Christie CP2000 series DLP Cinema® digital projectors in the auditoriums delivering the most visually stunning, razor-sharp images

- FastLane Service - guests can order their food and beverages at the automated kiosk and proceed to the FastLane counter for pick up where their order will be ready and waiting

- XTRAS - Movies, Music, More retail store offering guests a selection of DVDs, CDs, books, magazines, movie collectables including posters, action figures, t-shirts and more

(i) Please refer to accompanying fact sheet for complete details of amenities and services available.

The box office opens at 3:00 pm and the opening day movie listings for Friday December 7th include: The Golden Compass, The Mist, Beowulf, Enchanted, Bee Movie, No Country for Old Men, Hitman, Fred Claus, August Rush and American Gangster.

Guests can visit cineplex.com to find show times and purchase tickets online.

The new SilverCity Oakville Cinemas also features all stadium seating (each seat row will be 18" higher than the previous row); wall-to-wall, giant, curved screens; large, luxurious seats with ample legroom and Dolby Digital Surround Sound. The concessions include traditional movie fare such as popcorn, candy and soft drinks in addition to a wide range of options including Chaqwa specialty coffees and teas, a variety of hot food items, Pizza Pizza, New York Fries and a Yogen Fruz frozen dessert bar with a great selection of no-fat and low-fat yogurts and premium ice creams.

About Cineplex Entertainment LP:

As at Friday December 7th, Cineplex Entertainment LP owns, leases or has a joint-venture interest in 131 theatres with 1,327 screens serving approximately 60 million guests annually. Headquartered in Toronto, Canada, Cineplex Entertainment LP is the largest motion picture exhibitor in Canada operating the following brands: Cineplex Odeon, Galaxy, Famous Players (including Coliseum, Colossus, SilverCity), Cinema City and Scotiabank Theatres. The units of Cineplex Galaxy Income Fund, which owns approximately 75.7% of Cineplex Entertainment LP, are traded on the Toronto Stock Exchange (symbol CGX.UN). For more information, visit www.cineplex.com.



SilverCity Oakville Cinemas Fact Sheet (i)

Location: 3531 Wyecroft Road (corner of QEW at Burloak Drive),
Oakville, ON

Screen Count: 12 Screens

Seat Count: 2,292 stadium-style seating - each row 18" higher than
the previous

Size: 45,000 + square feet

Ticket Pricing: $11.95 general admission; $8.95 children (3-13) and
seniors (65+)
VIP Experience - $5.00 premium

Technical Features:

- Nine digital Christie CP2000-S and/or CP 2000-ZX projectors and three
35mm projectors
- Christie DW series 3-chip DLP® widescreen projector in the lobby for
pre-show entertainment
- Dolby Digital Surround Sound
- 40 - 60' wide screens
- Digital Electronic Signage program created by Allure Global Solution for
the lobby areas including: box office, menu boards, auditorium signage
and movie posters products;

Concessions:

Appetizer menu offerings including chicken strips, California rolls, sushi
and a number of delicious desserts; Pizza Pizza, Chaqwa specialty coffees
and teas, New York Fries and Yogun Fruz; traditional movie fare including
popcorn, drinks and candy

Theatre Amenities:

The Backlot™
- Six lanes of 10-pin premium bowling
-- Open during regular theatre operating hours
-- Friday and Saturday evenings Cosmic Bowling from 9:00 p.m. -
1:00 a.m.

- Entertainment
-- A family entertainment centre offering billiard tables as well
as the latest interactive video games and activities and is
accessible without the purchase of a movie ticket

- Licensed Lounge
-- Fully licensed lounge with appetizer menu offerings as well as
traditional movie fare
-- Seating area with a number of LCD screens featuring sports and
other entertainment programming via satellite

- Party Rooms
-- Two party rooms which can be used for corporate events, birthday
parties, etc.
-- Positioned off the bowling lanes where you can interact with one
another as well as watch the games being played

VIP Experience
- Adults - 19 years+ only
- Three VIP auditoriums featuring Christie CP2000-ZX digital projectors
- Exclusive box office and concession stand for VIP guests
- Private licensed lounge with appetizer menu offerings and seating area
- Reserved seating
- In Seat Menu Service - concession offerings can be ordered, delivered and
paid for from the comfort of your seat
- Premium wide seats

Cineplex Kids Club Child Minding Services
- Child minding services offered to parents/caregivers while they watch a
movie in a secure environment
- Available for children ages 4-10 who are toilet-trained
- Children will be treated to a safe and fun environment with the latest
kid-friendly games on Xbox 360™, featured arts and crafts, a reading
area, table games, computers and a movie corner
- Child minding staff is provided by the YMCA of Oakville
- Available on Friday, late afternoons and evenings, as well as all day
Saturday and Sunday

FastLane Service
- Skip the line! Order your food and beverages at the automated kiosk and
proceed to the FastLane counter for pick up. Your order will be ready and
waiting.

Xtras - Movies, Music, More
- A retail concept offering guests a selection of DVDs, CDs, books,
magazines, movie collectables including posters, action figures, t-shirts
and more


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