SOURCE: Cinnabon

Cinnabon

June 11, 2013 09:00 ET

Cinnabon Debuts Trio of Summer Drinks

Iconic Snack Brand Adds Iced Beverages to Popular Lineup, Including the All-New Reese's® Peanut Butter Cup Chillatta

ATLANTA, GA--(Marketwired - Jun 11, 2013) - Just in time for warm weather, Cinnabon® is kicking off the season with a lineup of sweet summertime beverages, including one that pairs the beloved bakery brand with delectable Reese's® Peanut Butter Cups for the first time. The deliciously refreshing and indulgent drinks are available now at participating Cinnabon bakeries.

The Sweet Summertime beverage lineup includes:

  • Reese's® Peanut Butter Cup Chillatta: Cinnabon's signature blended beverage line is joined by a new Chillatta™ that is a decadent combination of Reese's® Peanut Butter Cups pieces, sweet cream and ribbons of chocolate sauce, then topped with whipped cream. Available through September 7, 2013.

  • Orange Mango Frozen Lemonade: This refreshing fat-free frozen lemonade combines the natural flavors of lemons, oranges and mangos blended with ice and topped with a swirl of raspberry sauce. Available through September 7, 2013.

  • Vanilla Iced Coffee: The signature Cinnabon roast coffee with milk is sweetened with vanilla and served over ice. Available throughout the year.

Known and loved around the world for its classic cinnamon rolls, Cinnabon has expanded its menu in recent years with product extensions that include a full line of signature blended beverages and iced coffees. 

"Blended and iced beverages continue to grow in popularity in record numbers with consumers. Our signature line, Chillattas® blended beverages, has been an important part of our business for several years. Our goal with this promotional line-up is to deliver a combination of experiences and flavors ranging from fat-free, refreshing and tangy, to incredibly creamy and indulgent to help make summertime even sweeter for our guests. This is our first time partnering with the Reese's® brand and we're excited to give our guests the ultimate chocolate and peanut butter treat with our new Peanut Butter Cup Chillatta made with Reese's® Peanut Butter Cups," said Kristen Hartman, Vice President of Marketing for Cinnabon. "In addition, we're bringing back a seasonal guest favorite, our Orange Mango Frozen Lemonade. It's a delicious fat-free choice and is the perfect drink as the warm weather of summer heats up. Our Sweet Summertime collection also includes a welcome addition to our iced coffee line. The new Vanilla Iced Coffee combines the pleasing smoothness of vanilla with our double-brewed roast coffee. It's already a Cinnabon favorite that provides a refreshing pick-me-up any time of year."

These specialty beverages join Cinnabon's line of world famous, fresh baked sweet indulgences and delicious, handcrafted blended and iced beverages to continue to grow the iconic brand's popularity. 

For more information about Cinnabon, visit www.cinnabon.com.

About Cinnabon, Inc.
Founded in Seattle in 1985 and now based in Atlanta, Cinnabon, Inc. is the market leader among cinnamon roll bakeries. The company serves fresh, aromatic, oven-hot cinnamon rolls, as well as a variety of other baked goods and specialty beverages. Cinnabon currently operates more than 1,000 franchised locations worldwide, primarily in high traffic venues such as shopping malls, airports, train stations, travel plazas, entertainment centers and military establishments. Cinnabon is also a multi-channel licensor, partnering with other companies to provide brand licensed products at foodservice and retail venues. Visit www.cinnabon.com for more information, follow us on Twitter @Cinnabon or become a Facebook fan at http://www.facebook.com/Cinnabon.

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