SOURCE: Cirrus Data Solutions

Cirrus Data Solutions

March 09, 2016 08:06 ET

Cirrus Data Makes Strategic Hires, Appoints Two Vice Presidents and Channel Manager

NEW YORK, NY--(Marketwired - Mar 9, 2016) - Cirrus Data Solutions (CDS), a provider of non-intrusive storage migration solutions (CDS DMS) for enterprise and cloud data centers, today announced the appointment of Ronald M. Croce as Vice President of Worldwide Sales and Marketing, and Arthur Demirjian, Channel Manager Northeast Region. CDS also announced the promotion of Paul Wilcox to Vice President, Strategic Accounts and Global Alliances.

"Over the past years, our Strategic Accounts and Global Alliances team, under Paul Wilcox's leadership, has successfully made CDS DMS the preferred solution of strategic accounts. To date, tens of petabytes of migration capacity has been sold to global professional services teams who use CDS DMS for performing near zero impact data migration and data center moves, realizing up to 71% resource savings for migration projects," says Wayne Lam, Chairman and CEO of CDS. "With Ron Croce joining us, we are executing on our global channel sales plan to recruit value-added reseller partners to use CDS DMS for storage refresh, data center transformation, and data center relocation projects for all our corporate customers."

Ronald M. Croce, Vice President of Worldwide Sales and Marketing

Ron brings to Cirrus Data more than 30 years of experience in data center technologies and has executive level experience in finance, sales, business development, strategic partnerships and operational roles.

He was previously President and CEO of Quality Uptime Services (formerly DSA Mission Critical Services) of Brookfield, CT, a data center services company providing emergency response and preventative maintenance for mission critical data center infrastructure, arriving there from his position as COO with Validus DC Systems, a company offering end-to-end DC power solution for data centers where he helped raised $17MM in private equity. During the previous five years he served as President and COO of data center power and cooling equipment re-manufacturer DSA Encore and Data Support Associates. Prior to joining the DSA group of companies, Ron was the Executive Vice President, COO and Treasurer of PointSpeed, a B2B eCommerce marketplace provider. He was formerly CFO of NovaSoft Systems a global enterprise software company, and Senior Vice President, Sales and Marketing of LGIC. Prior to joining LGIC, he served as CFO of Northeast Federal Bancorp a NASDAQ $10 billion bank holding company. Ron is a Certified Public Accountant, and he began his career with Ernst & Young and then PriceWaterhouseCoopers, spending 11 years serving financial and technology clients.

Arthur Demirjian, Channel Manager Northeast Region

Art is an accomplished sales executive with 10 years of career expertise accelerating new technologies to new market opportunities. Starting his career with the US Army, he was VP Sales & Marketing for Mosaic, providing customers with solutions in virtualization, data storage, cloud services, enterprise application management and virtualization security. Prior to joining Cirrus Data, he was a Managing Partner with IBM partner Xantiv, focusing on enterprise security, corporate IT asset management, cloud and hybrid cloud infrastructures. Before that, he was Channel Sales Director for CTERA, a Bessemer Ventures Portfolio company providing cloud storage services. He was previously a regional sales director for Xirrus, a provider of high-performance wireless networks.

Paul Wilcox, Vice President, Strategic Accounts and Global Alliances

A native of Texas, Paul was promoted to Vice President of Strategic Accounts and Global Alliances, having served previously as Director of Sales. He spent about three years at FalconStor Software, a company co-founded by Cirrus founders (and brothers) Wayne and Wai Lam. There he served in the capacity of solution architect, territory account manager and regional sales. Prior to that, he was an Infrastructure Enterprise Architect for Beal Service Corp, and a Solutions Architect for CIBER, an IBM Business Partner. Paul began his career during the Internet boom with Southwestern Bell Internet now AT&T.

About Cirrus Data Solutions Inc.
Headquartered in Long Island, New York, CDS is a developer of software for data migrations and caching appliances for enterprise data centers. CDS appliances are licensed through a growing network of systems integrators and partners including IBM, Datalink, Fujitsu, T-Systems, ePlus, and many others. The team holds more than 20 patents, including # 8,255,538 for Transparent Datapath Intercept, a technology that allows CDS appliances to deploy in a SAN without downtime and without requiring any changes to the hosts, fabric (zoning) and storage (LUN masking).

Tier-1 storage vendors and professional services teams are using CDS DMS for storage migration projects in mission critical enterprise environments. DMS is ideal for use cases including: local storage migration (storage refresh), remote data center migration (DC consolidation or move), and physical to virtual (legacy to cloud transformation) conversions. No downtime is required throughout the deployment and migration process. With the pMotion capability (US Patent Pending), the workload can be migrated to new storage while DMS stays in place to emulate the old storage, thereby deferring the cut-over downtime indefinitely.

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