-- Help enable access to all Internet content, whether professionally
created or user generated;
-- Support a hierarchical deployment model that enables service providers
to scale their offerings to millions of customers;
-- Support multiple streaming and file transfer protocols, enabling
service providers to converge to a single multipurpose infrastructure for
distribution and delivery;
-- Simplify operations and reduce operating expense via sophisticated
management software; and
-- Provide a flexible platform with application-layer intelligence that
can serve as the basis for both existing and future service offerings.
"A new generation of entertainment is upon us with the maturing of
user-generated and web-based video," said Vince Vittore, senior analyst
with The Yankee Group. "Service providers must respond by enabling
customers new ways to create and consume content. These new services build
on the Web 2.0 concept by bringing interactivity and community to video
services. Using the Internet streaming capabilities of the Cisco Content
Delivery System, service providers can tap into the content scope of their
over-the-top competitors but use it in a way that benefits both the
consumer experience and their business as a whole."
Using the Cisco Content Delivery System, service providers can deploy a
variety of next-generation, value-added video entertainment services.
These include:
-- User-Generated Content Service. The Cisco CDS Internet Streaming
application enables services where customers become video producers and
publish personal content to be viewed by a wider audience. The
hierarchical design of the Cisco CDS enables the system to scale
distribution as content popularity grows and to deliver the content to the
device type appropriate to the user.
-- Live TV Streaming Service for IP Devices. The unified Cisco CDS
design simplifies the ability to deliver live content, originally intended
for set-top box, to be delivered to any IP- and streaming-enabled device.
Cisco CDS is quality of service (QoS)-enabled through integration with
various QoS mechanisms such as PacketCable™ MultiMedia, for high-quality
delivery.
-- Music Streaming Service. The Cisco Internet Streaming solution can
provide either live or on-demand music streaming services. Using this
service, customers can have access to CD-quality, QoS-guaranteed music
channels on either IP devices or televisions.
-- File Distribution. The Cisco Internet Streaming solution provides
highly efficient, scalable file distribution using standard protocols.
Service providers can use this capability as a means of delivering software
updates for devices either inside the service provider network, such as
Quadrature Amplitude Modulators (QAMs) or Digital Subscriber Line Access
Multiplexer (DSLAMs), or inside the customer's home, greatly reducing
operational expenses.
Product Availability
The Cisco CDS Internet Streaming solution is scheduled to be available in
the third quarter of 2007.
For more information on Cisco CDS Internet Streaming solution, visit Cisco
booth 2044 on May 7-9, 2007, at The Cable Show '07, the 56th Annual
Convention and International Exposition of the National Cable &
Telecommunications Association (NCTA), at the Mandalay Bay Convention
Center in Las Vegas, Nev., or click the following URL:
www.cisco.com/go/cablevideo
About Cisco Systems
Cisco (Contact Information: Press Contact: Kevin Petschow Cisco 408 527-4743 kpetscho@cisco.com Investor Relations Contact: Liz Lemon Cisco 408 527-8452 lemon@cisco.com Industry Analyst Contact: Ward Wrzenski Cisco 617 589-4303 wwrzensk@cisco.com