- The Cisco and Avail Media end-to-end offering processes content and television programming and distributes it via satellite to telecommunications companies and their IPTV consumers nationwide.
- Systems integration from both companies and their respective partners is an integral part of the offering.
- Unique to the solution, the IPTV services are fully managed through Cisco's National Control Center, eliminating the need for service providers to hire staff for headend management.
- MPEG-4 content distribution is provided via Avail Media's Avail Connect™ service. The service, combined with the Cisco IP NGN architecture and IPTV solutions, creates a complete end-to-end IPTV service with encoding, encapsulation, middleware and digital rights management, scrambling and descrambling, satellite receivers, conditional access, set-top provision, service management, systems integration services, and program management for video hub office components.
- "We're harnessing Cisco's networking heritage and IPTV expertise and combining it with our proven IP-based video solution to give service providers the means to launch profitable IPTV services quickly while helping them control their capital costs and ongoing operational expenses," said Ramu Potarazu, chief executive officer, Avail Media. "Our integrated solution includes an expansive composition of industry-leading technologies for aggressive launches that leverage the two companies' proven experience."
- "This solution greatly reduces the complexity of and time to market for service provider IPTV deployments," said Dave Davies, vice president and general manager, IPTV Solutions, Cisco. "We are extremely pleased to be working with Avail Media in our efforts to help service providers deploy flexible and differentiated end-to-end IPTV solutions that are designed to evolve and help them stay competitive in an ever-changing marketplace."
- Cisco Number 1 vendor for IPTV end-to-end solutions, with a perfect score on IPTV scalability. Source: Current Analysis 2008.
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Based in Reston, Virginia, Avail Media is the industry leader in providing managed content aggregation services through a fully-integrated, head-end infrastructure for the profitable deployment of IP video. Avail Media is the only company today to deliver to its affiliates a combined MPEG-4 linear IPTV, HD Overlay (MPEG-2/4) programming solution, and Video On Demand (VOD) solution. The Avail Media solution includes a full content lineup of live television programming with hundreds of channels, all quality-encoded in MPEG-4, IP-encapsulated, encrypted, combined with VOD, and designed for future value-added services. Avail Media's system has been designed for use by video providers of multiple types -- whether triple-play, quad-play, or pure video play. For more information, please visit www.availmedia.com. About Cisco Systems
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Contact Information: Cisco Press Contact: Sara Cicero Cisco (770) 236-2181 stutzes@cisco.com Industry Analyst Contact: Charlie Guyer Cisco (978) 936-0825 chguyer@cisco.com Investor Relations Contact: Matt Tractenberg Cisco (408) 525-3170 matthew2@cisco.com Avail Media Press Contacts: Liora Bram Media Strategies for Avail Media (617) 864-3931 lbram@msipr.com Cheryl Delgreco Media Strategies for Avail Media (617) 723-4004 cdelgreco@msipr.com Eric Loehrmann Marketing Manager (425) 709-3825 pr@availmedia.com