SOURCE: Financial Crossing

March 25, 2008 17:58 ET

Citizens Community Bank Selects Financial Crossing's Mortgage and Liability Management Solution to Increase Its Reach and Sales Effectiveness

Market Leading Mortgage and Liability Management Service Is Now Available Through Citizens Community Bank

PALO ALTO, CA--(Marketwire - March 25, 2008) - Financial Crossing, Inc. (, the leader in liability management solutions, today announced that Citizens Community Bank (CCB) of Ridgewood, New Jersey has selected Financial Crossing Liability Manager(SM) to expand its service offering to financial advisors and other intermediaries nationally, by providing them with the tools and solution to deliver improved mortgage services to their clients.

"As we continue to grow our outreach to and services for financial intermediaries, Financial Crossing Liability Manager was the natural choice," commented Richard C. Lanza, President and CEO, CCB. "The platform provides powerful mortgage advice in a package that they and their clients can easily understand and use."

Through the implementation of Financial Crossing's patent-pending liability management platform, financial professionals working with CCB can provide their customers with sound mortgage and liability portfolio advice. The financial professional can then execute the selected mortgage transactions, instantly improving the client's financial portfolio. The solution enables a deeper client relationship while creating new revenue streams for the financial professional.

Financial Crossing Liability Manager is a fully automated data, analytics and workflow platform that enables financial institutions and professionals in any capacity to efficiently deliver liability management services to their clients, with very little manual effort. Using the power of real-time market data, Liability Manager conducts suitability analysis and pre-qualifies the client, ensuring that all options presented are advisable and actionable. Through centrally controlled communication checkpoints, the liability management platform complies with the guidelines by the federal financial regulatory agencies.

About Financial Crossing Inc.

Financial Crossing is the leading provider of liability management solutions that enable leading financial institutions to provide their clients with objective, actionable advice to optimize liabilities such as mortgages, home equity loans, car loans and credit cards. Financial Crossing's unique software platform and services allow customers to manage the liability side of a client's balance sheet with the same rigor, objectivity and insight demanded by world-class asset managers. The company's Liability Manager™ platform incorporates best-in-class scientific analysis, planning, online transactions and ongoing liability monitoring capabilities, all based on real-time data and patent-pending technology. For more information, please visit

About Citizens Community Bank

Citizens Community Bank (CCB) is a full-service commercial bank. The institution focuses its lending activities on residential loans and commercial lending to small and medium sized businesses, real estate developers and high net worth individuals. CCB is also a leader in providing products to Financial Professionals.

Located in Bergen County, New Jersey, the Bank has succeeded in expanding its residential lending platform nationally. Its product offerings allow maximum customer flexibility and satisfaction. For more information, please visit

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