SOURCE: Click Wine Group

October 25, 2006 10:17 ET

CLEAN SLATE Riesling: A German Classic With a Modern Twist

Click Wine Group's Global Portfolio Breaks New Ground

SEATTLE, WA -- (MARKET WIRE) -- October 25, 2006 --New from Click Wine Group, CLEAN SLATE is a crisp, mouthwatering, German Riesling in a modern, elegant package -- no translator required. The new, award-winning wine brings a fresh look to the burgeoning category with an upscale label, a clear Bordeaux bottle and a screw cap. Perfectly attuned to today's wine consumer, the label is easy to read, the name memorable and the wine delicious. CLEAN SLATE is available nationwide for the suggested retail price: $10.99.

"Riesling is all the rage right now and we anticipate its popularity will continue to increase throughout the holiday season and into the coming year," said Jeff Pygott, National Wine Buyer, Stop & Shop Supermarket Company/Giant Food LLC. "We expect CLEAN SLATE will be very popular with our customers because it is a delicious wine at a great price. It's the perfect accompaniment to Thanksgiving dinner, a spicy dish or your favorite type of Sushi."

In a category once better known for its indecipherable labels and sweeter taste profiles, CLEAN SLATE is a breath of fresh air. In short, it's not your grandfather's Riesling, but a thoroughly modern wine that will undoubtedly attract new fans to this exceptional varietal. Destined to become another Click Wine Group classic, each and every bottle consistently over delivers on quality. CLEAN SLATE has already been awarded "Best Riesling and Double Gold" at the 2006 San Francisco International Wine Competition.

On the palate, CLEAN SLATE presents a refreshing, off-dry style with a perfect balance of ripe peach flavors, mineral notes and vibrant acidity all hallmarks of Riesling from Mosel Saar Ruwer. CLEAN SLATE pairs as perfectly with Asian, Spanish and Indian cuisines and other spicy dishes as it does with traditional American favorites such as shellfish, grilled fish, chicken and turkey.

The Riesling Market

Dubbed the "next great white" by a leading wine publication, Riesling has recently discovered a renaissance among American consumers, retailers and restaurateurs. As the classic home of Riesling, and by far the world's largest producer, Germany is riding the crest of the new popularity of this noble varietal. Riesling is known for its pure fruit flavors, its diversity in transmitting terroir and its ability to harmonize with modern cuisines. While the entire Riesling category is growing, according to A.C. Nielsen German Riesling is showing particularly strong growth with a 28% increase in dollar sales and 23% increase in volume growth in 2005. In the forefront are wines from the Mosel-Saar-Ruwer region. A respected wine journal recently awarded more 90+ scores to the Rieslings of this region than any other Riesling-producing appellation in the world.

Click's Global Portfolio Breaks New Ground

The introduction of CLEAN SLATE marks the Click Wine Group's first offering from Germany. The new wine is the result of the Seattle-based company's partnership with Moselland, the largest and one of the most respected vineyard owners in the world-class region of Mosel-Saar-Ruwer.

Credited with producing the finest Rieslings in the world, the slate soil of Mosel-Saar-Ruwer is where the long-ripening Riesling grape finds its most perfect growing conditions. In this cool region, the slate-rich soil retains heat from the sun and warms the vines through the night, nurturing the fruit through its long growing season to a late harvest. This prolonged ripening allows for maximum flavor development from the terroir and a light, refreshing acidity with mineral notes displayed by CLEAN SLATE. The result is a truly unique and elegant Riesling that is simply not possible in warmer, early-ripening climates.

Click Wine Group is known throughout the industry as the company that pioneered no-nonsense marketing of top quality wines with clever, memorable names. The company's portfolio includes Fat bastard (France), Mad dogs & Englishmen (Spain), Flying Fish (U.S.), Root: 1 (Chile), 2 up (Australia) and Bootleg (Italy). CEO and founder Peter Click feels the new Riesling is an excellent addition because -- like all Click wines -- CLEAN SLATE will deliver a level of quality previously unavailable at its price point.

"We're very proud of CLEAN SLATE," says Click. "With this new wine, we are again partnering with a top producer to bring to the American market a wine that over delivers on style, quality and price. It is wholly consistent with our business philosophy and a very exciting time for us as we move into a new part of the world at a time when this classic varietal is gaining in appreciation among wine drinkers."

Click Wine Group is a privately-owned U.S. company that both imports and owns several wine brands from around the world. Founded in 1987 as an importer of high-end Australian wines, the company has since grown to include global partnerships which bring high quality wines to American consumers. Click Wine Group creates, markets and sells unique wines that take the intimidation out of the wine buying process. For more information visit www.clickwinegroup.com, www.cleanslatewine.com or call 1.800.859.0659.

Editor's Note: CLEAN SLATE bottle images available by request or at www.cleanslatewine.com

Contact Information

  • Contact:
    Bridget DiMartino
    ext. 17
    Leslee Borger
    ext. 11
    (212) 477-8090