SOURCE: Streets Ahead Inc.

June 06, 2007 06:00 ET

Clear Channel Outdoor Advertising Yanks "Streets Ahead" Billboards

After Complaints by LA City Councilman Jack Weiss -- The Target of Recall Effort

LOS ANGELES, CA--(Marketwire - June 6, 2007) - Indecency or a victim of politics? That is the question that Streets Ahead Inc., LA's leading leather accessory brand, is asking as their billboard advertising campaign is yanked by Clear Channel Outdoor Advertising after complaints from Jack Weiss, LA's 5th District Councilman. The campaign image features three models whose pants have fallen down around their ankles because they aren't wearing any belts. "Streets Ahead. It Isn't Fashion Without Us" is the company's adopted tagline used to drive the outdoor campaign.

"The models are wearing about 90% more clothing than most fashion models," states creative director, Richard Yelland, whose firm Curtis Birch, Inc. created the campaign. "The ads were yanked without question even though there are far racier ones in the marketplace."

The campaign has been up and running on billboards located in prominent locations throughout the city for a period of about two months but it was only a matter of days after the ad appeared on a digital billboard located at the intersection of Olympic & Bundy when it was pulled. This intersection lies within the 5th District.

Weiss, who plans to run for City Attorney in 2009, is at present the target of a recall effort by a group of Westside homeowners as reported in The Los Angeles Times on May 23, 2007.

David Sack, President & CEO of Streets Ahead, Inc., tapped Yelland to develop the company's first major advertising campaign in honor of its 25th anniversary to be featured in ten prominent locations on the Clear Channel digital billboard network as well as on multiple print billboards citywide. Yelland, who has provided two creative images of the same tongue-in-cheek nature, has returned alternative artwork to Clear Channel for review and is presently awaiting response.

The original uncensored campaign can be viewed on www.streetsaheadinc.com, where viewers can make their own decisions as to whether the campaign is indecent or not.

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