SOURCE: ClickSquared


June 19, 2012 10:57 ET

ClickSquared Hosts Webcast on "Redefining the Marketing Technology Backbone" Featuring Independent Research Firm

BOSTON, MA--(Marketwire - Jun 19, 2012) -

WHAT: Daniel Smith, senior vice president, marketing, ClickSquared and guest, Rob Brosnan, principal analyst, Forrester Research are hosting an insightful webcast that discusses the evolution from systems of marketing management to systems of customer engagement. 

Redefining the Marketing Technology Backbone outlines the continued importance of centralized customer data and consistent customer treatments -- and how integrated cross-channel marketing technology can help marketers achieve success in the Age of the Customer. Attend the webcast and determine whether or not your company is ready to embrace the next generation Marketing Technology Backbone.

WHEN: Thursday, June 21 at 1:00 pm ET

WHERE: Log onto to register.

WHO: ClickSquared is the leading global provider of SaaS marketing software, enabling companies to engage intelligently and effectively with their customers across email, social, mobile, direct mail, survey, and web channels. 

With ClickSquared, marketers can design, execute, and automate highly dynamic cross-channel campaigns and analytics-driven marketing programs to acquire new customers, increase cross-sell, reduce attrition, grow revenue and drive brand loyalty. 

ClickSquared's cloud-based Cross-Channel Marketing Hub and value added services provide fast time-to-value, capture marketing efficiencies, deliver high ROI and create lasting value for organizations of all sizes. 

ClickSquared has helped to build some of the world's best known brands including ARAMARK Parks and Destinations, The Boston Celtics, Capital One Bank, Miami Dolphins, Dr Pepper Snapple Group, Four Seasons Hotels and Resorts, Greyhound, HomeAway, Hyatt, Lenovo, The Leading Hotels of the World and Santander.

ClickSquared has offices across the United States, including its headquarters in Boston, Massachusetts as well as offices in the United Kingdom. For more information, call +1.857.246.7800 or visit or via the links below:


Contact Information

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    Laureen Sanderson
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