SOURCE: ClickSquared

May 20, 2008 09:00 ET

ClickSquared Launches Highly-Targeted, Automated e-Mail Marketing Program for MOBIVOX

Relationship Marketing Firm Provides Comprehensive eServices Solutions to Build Customer Loyalty in Global Telecom Space

WALTHAM, MA--(Marketwire - May 20, 2008) - ClickSquared, a leading interactive relationship marketing firm formerly known as Click Tactics, announced today it has been selected by international calling services provider MOBIVOX to provide high-impact, triggered-based e-mail customer relations communications solutions tailored to subscribers' individual needs and preferences. MOBIVOX is the international calling service that connects family, friends and business associates around the world for free, or low cost, from any phone.

"At MOBIVOX, we put a high premium on understanding the needs of our customers, and then being able to quickly adapt to those needs," said Darren Yaphe, director of marketing for MOBIVOX. "ClickSquared enables us to deliver relevant and timely e-mail communications and promotions that demonstrate we not only know our customers, but that we're committed to keeping them satisfied."

ClickSquared has taken interactive relationship marketing to a new level through its best-in-class, multi-channel marketing solutions and services that help companies in the cable and telecommunications, banking and financial services, consumer packaged goods, retail, and travel and hospitality industries engage and retain customers. As the only relationship marketing firm offering industry-specific, proven solutions, powered by a single, on-demand, multi-channel database platform, ClickSquared provides marketers with the speed, flexibility and efficiency to create up-to-the-minute, accurate and relevant customer communications.

"Our clients understand the importance of building customer loyalty and how it helps them stay competitive in their industries," said Jeff Walters, chief marketing officer, ClickSquared. "Together, MOBIVOX and ClickSquared are intensifying the level of engagement with customers by making the company's communications more dynamic and relevant with every click -- keeping MOBIVOX one step ahead of the competition."

About ClickSquared, Inc.

ClickSquared is the premier real time relationship marketing services provider of intelligent, multi-channel marketing solutions creating perfectly timed, personalized interactions across all online and off-line direct channels. Leveraging a team of marketing and technology experts and an on-demand marketing platform, ClickSquared develops and executes accountable acquisition, growth and loyalty programs to help build some of the world's best known brands including ARAMARK, Boston Celtics, Cable One, Comcast, Dr. Pepper/7-Up, Four Seasons Hotels and Resorts, Grupo Posadas, Greyhound, Hawaii Visitors Bureau,, Hyatt, Montage Resorts, Loews Hotels, Omni Hotels, Pleasant Holidays, Sirius, Starwood, Sovereign Bank, Thornburg Mortgage, Tuesday Morning and US Bank. For more information on ClickSquared visit the company's web site at


MOBIVOX is an international calling service that makes it possible to call friends, family and business associates around the world for free from any phone. Calls between members are free to more than 40 destinations and all other calls to non-MOBIVOX members start at 1.9 cents per minute.

MOBIVOX is headquartered in Montréal with a satellite office in Boston. For more information, visit

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