SOURCE: Cloudmark

May 13, 2008 08:00 ET

Cloudmark Launches Cloudmark Authority for Social Networking Providers, Stopping Web 2.0 Messaging Abuse

Offers Industry's Only Communications Security Solution to Filter Spam, Phishing and Viruses on Social Networking Sites

SAN FRANCISCO, CA--(Marketwire - May 13, 2008) - Cloudmark, Inc., the global leader in carrier-grade messaging security, today announced Cloudmark Authority for Social Networking Providers, the only commercially deployed solution to effectively combat all categories of social networking abuse. Cloudmark Authority -- already in use at more than 100 of the world's largest service providers and mobile operator networks, including 11 of the top 12 in North America -- is uniquely architected to block spam, phishing and virus threats on virtually any communications platform. With Authority for Social Networking Providers, Cloudmark extends its industry-leading, carrier-grade technology to protect against abuse targeted at social networks.

Cloudmark Authority for Social Networking Providers offers technology designed to rapidly detect abuse in any content viewable by the user. Its content-agnostic filtering capabilities go beyond securing transmitted messages to covering all potential abuse points, including friend invitations, pokes, chats, comments, bulletin boards, blogs, application communications and profiles. Backed by a unique and powerful combination of Advanced Message Fingerprinting™ and real-time feedback from the Cloudmark Global Threat Network, Cloudmark Authority is able to rapidly detect even the most advanced social networking threats, including mutating spam and phishing attacks. Further, the solution can be deployed on any social networking platform.

"The size and viral nature of social networks make Web 2.0 an attractive new target for spammers," said Hugh McCartney, chief executive officer at Cloudmark. "We are already seeing the first instances of spam, phishing and virus attacks aimed at popular social networks and firmly believe this is just the tip of the iceberg. Social networking service providers must take proactive measures to secure their sites or risk membership churn and damage to their brand."

With advertising revenues on social networks set to reach $2.2 billion in 2008*, the integrity of these sites must be protected to ensure that these revenues are not jeopardized. Cloudmark Authority for Social Networking Providers keeps out unwanted messages that could deter users from viewing their pages or new members from joining the community.

Cloudmark Authority for Social Networking Providers, unlike competitive e-mail filtering systems, can be deployed to protect all social networking communication channels and is scalable enough to filter the millions or even billions of messages that pass among members each day.

Cloudmark Authority for Social Networking Providers Key Features and Benefits:

--  Complete Threat Protection -- Guards all communication channels,
    including invitations, profiles and postings against spam, phishing and
--  Carrier-Grade Scalability -- Able to efficiently process billions of
    user interactions, bringing significant reduction in hardware, power and
--  Industry Leading Accuracy -- Community feedback together with Advanced
    Message Fingerprinting enables rapid and precise detection of abuse; threat
    updates every 45 seconds stop emerging attacks before they can spread.
--  Seamless Integration -- The Cloudmark Authority engine integrates into
    the most customized environments.

"There is currently no off-the-shelf product that users can buy to protect themselves," said Jamie de Guerre, chief technology officer at Cloudmark. "The problem has to be solved at the network level by social networking providers. Cloudmark is not only helping providers secure the communication channels that are critical to the long-term success of their sites, but also delivering comprehensive and highly accurate protection against the next wave of abuse for the millions of users who actively participate in these communities."

*Source: eMarketer, "Social Network Marketing: Ad Spending and Usage Report," December 2007.

Pricing and Availability

Cloudmark Authority for Social Networking Providers is currently available. For more information and pricing, contact Cloudmark at

About Cloudmark

Cloudmark, Inc. is a global leader in carrier-grade messaging security, delivering the industry's fastest, most comprehensive and most accurate real-time spam, virus and phishing protection for fixed and mobile networks. Cloudmark solutions combine highly sophisticated Advanced Message Fingerprinting™ technology based on innovative, high-performance algorithms and a Global Threat Network consisting of trusted reporters in every country across the globe to provide security intelligence and filtering at all points in the messaging infrastructure. Cloudmark solutions currently protect more than 600 million mailboxes and the company works with more than 100 of the world's largest service providers and mobile operator networks (including 11 of the top 12 in North America), such as EarthLink, Comcast, Cablevision, Charter Communications, Cox Communications, NTT OCN and Swisscom as well as hosted messaging providers, including Synacor, domainFACTORY and NuVox. Cloudmark is a privately held company headquartered in San Francisco with offices in London, Tokyo, Beijing and Hong Kong. For more information, please visit

Contact Information