SAN FRANCISCO, CA--(Marketwired - May 12, 2014) - Cloudwords, a leading cloud-based marketing globalization platform, announced today the launch of Cloudwords for Oracle Eloqua on the Oracle Eloqua AppCloud. Cloudwords is a marketing globalization platform that can enable Oracle Eloqua customers to significantly speed and simplify the localization of all marketing assets so world-ready campaigns can be delivered in less time, and marketing teams can be more productive.
Cloudwords for Oracle Eloqua allows Oracle Eloqua customers to optimize the localization of marketing campaigns on a global scale, allowing them to easily translate marketing assets, shorten global go-to-market turnaround times, and engage multilingual audiences more effectively. Global marketing campaigns are most effective when content is delivered in the target audiences' native language. In fact, the rewards for investing in multilingual content have never been greater. Recent studies show more than half of consumers report that the ability to access information in their local language is more important than price when making a purchase decision. Moreover, research reveals that Fortune 500 companies that expanded their translation budgets were 1.5 times more likely to increase revenue.
"We are thrilled to introduce Cloudwords to the Oracle Eloqua AppCloud ecosystem. Modern marketers know there are two important things for any marketing program to be effective: relevance and resonance. For global marketing, if content is not in a potential customer's native language, or is incorrect, you won't have either," said Scott Yancey, CEO and Co-founder of Cloudwords. "Marketers who leverage Cloudwords and Oracle Eloqua together to more efficiently and cost effectively globalize their marketing campaigns at scale can enhance brand recognition, generate quality leads, and maximize revenue globally."
Cloudwords for Oracle Eloqua enables users to select the campaign assets they want translated, then Cloudwords automatically pulls content from the Oracle Eloqua platform and moves it into the Cloudwords workflow for translation vendors to access. Once translation is complete, Cloudwords returns the content to the correct templates for review. Customers can benefit from Cloudwords' automated workflows, synchronized timelines, automatic alerts and improved collaboration across departments, teams and vendors, to enable project completion more efficiently and in less time.
Cloudwords for Oracle Eloqua is currently available on the Oracle Eloqua AppCloud at http://topliners.eloqua.com/docs/DOC-6602. To watch a video about how Cloudwords for Oracle Eloqua simplifies the localization process, visit www.cloudwords.com/eloqua.
Cloudwords accelerates content globalization at scale, allowing customers to dramatically reduce the cost, complexity and turnaround time required for the localization of all marketing content. Cloudwords' enterprise-ready cloud-based software enables organizations to go global faster, engage multilingual audiences more efficiently, and generate increased demand and revenue in less time. Delivering strategic integration capabilities for all leading marketing automation and content management systems, Cloudwords is an integral partner in the localization process for Fortune 500 and Global 2000 companies worldwide. Headquartered in San Francisco, Cloudwords is backed by Storm Ventures, UMC Capital and Cloud computing visionaries such as Marc Benioff, founder of salesforce.com. Visit www.cloudwords.com for more information and join the global conversation on Twitter @CloudwordsInc.
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