October 09, 2012 06:00 ET
MISSISSAUGA, ONTARIO--(Marketwire - Oct. 9, 2012) - CML HealthCare Inc. (TSX:CLC) (the "Company" or "CML") announced today the release of its new website at www.cmlhealthcare.com. The new website has been redesigned with a fresh new look and improved functionality for easier navigation so customers can quickly retrieve the quality information they seek. In addition to educational videos for patients on what to expect during upcoming lab and imaging procedures, the new website is unique in being the first among Canadian medical diagnostic companies to offer mobile capabilities. The new mobile website will load automatically when CML's website is accessed by a mobile device. By using the mobile devices' native GPS functionality, the mobile website will automatically show patients the five closest CML clinics based on modalities and hours of operation requested. The mobile website will also provide directions to CML clinics at the click of a button.
"Through analysis of traffic flow and customer behavior on our previous website, we have made significant changes that will enhance the customer experience and improve navigation to our centres," said Jason Crowe, Director of Marketing at CML. "With a growing population taking advantage of mobile devices including smart phones and tablets, our mobile site addresses the needs of this rapidly growing group of customers."
"Optimizing CML's website is in line with our strategy of leveraging technology to continue to improve our service offerings," commented Thomas Wellner, President and CEO of CML HealthCare. "We will continue to strive to deliver rapid, high quality services and information to guide critical healthcare decisions of the customers we serve."
About CML HealthCare Inc.
Based in Mississauga, Ontario, CML HealthCare Inc. is Canada's leading community-based, medical diagnostic services provider operating 140 laboratory patient service centres in Ontario, 103 imaging patient service centres in Ontario, Alberta and British Columbia, and a reference laboratory located in Ontario specialized in coagulation testing for customers world-wide. CML is publicly-traded on the Toronto Stock Exchange under the symbol "CLC" and has approximately 89.8 million common shares outstanding. For more information, please visit www.cmlhealthcare.com and follow us on Twitter @cmlhealthcare.
CML HealthCare Inc.Alice DunningDirector, Corporate Communications(905) 565-0043 ext. email@example.comCML HealthCare Inc.Tom WeberExecutive Vice President & Chief Financial Officer(905) 565-0043 ext. 3204(905) 565-2844 (FAX)www.cmlhealthcare.com or Twitter: @cmlhealthcare
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