SOURCE: CNH

October 09, 2008 13:03 ET

CNH Parts & Service Contributes $25,440 to Susan G. Komen Foundation

Pink Toy Tractors Raise Funds, Awareness

RACINE, WI--(Marketwire - October 9, 2008) - CNH Parts & Service, the product support business of CNH Global N.V., showed its "pink" today when it contributed $25,440 to Susan G. Komen for the Cure® -- a foundation dedicated to finding ways to cure and prevent breast cancer around the world.

The contribution is part of the company's recent "pink" initiative to raise funds and awareness for the Susan G. Komen foundation. The program resulted in sales of more than 3,300 pink pedal tractors and pink scale model tractors so far this year.

"CNH Parts & Service is proud to support the far-reaching efforts of Susan G. Komen for the Cure," said Eric Bippus, Vice President - Marketing for CNH Parts & Service. "Our pink toy tractors are a fun and creative way to raise funds for the world's largest breast cancer organization."

Despite notable progress made in the last quarter-century, breast cancer continues to claim more than 410,000 lives annually around the world. Over the next 25 years, another 25 million women and men will be diagnosed with breast cancer and another 10 million people will die from the disease.

The Susan G. Komen for the Cure Together has made tremendous progress toward eradicating breast cancer as a life-threatening disease through research, education, screening and treatment. The generosity of its donors is vital as it continues to help breast cancer patients today, and invests in the health of future generations.

About Susan G. Komen for the Cure®

Nancy G. Brinker promised her dying sister, Susan G. Komen, that she would do everything in her power to end breast cancer forever. In 1982, that promise became the Susan G. Komen for the Cure® global breast cancer movement. Today, Komen for the Cure is the world's largest grassroots network of breast cancer survivors and activists fighting to save lives, empower people, ensure quality care for all and energize science to find the cures. Komen for the Cure has invested more than $1 billion to fulfill its promise, becoming the largest source of nonprofit funds dedicated to the fight against breast cancer in the world. For more information about Susan G. Komen for the Cure, breast health or breast cancer, visit www.komen.org or call 1-877 GO KOMEN.

About CNH Parts & Service

CNH Parts & Service, the product support business of CNH Global N.V. (NYSE: CNH), a majority-owned subsidiary of Fiat Group (FIA: MI), provides aftersales parts and service solutions for the Case and New Holland brand families, including CNH Original Parts, Case and New Holland branded parts, and a wide range of global support services for the Case and New Holland dealer network. More information about CNH and CNH Parts & Service can be found online at: www.cnh.com.

Contact Information

  • For more information contact:
    Kris Harper
    CNH Parts & Service
    Email Contact
    (262) 636-6294