Coca-Cola FEMSA Announce Acquisition of Brisa Bottled Water Business

MEXICO CITY--(Marketwire - February 27, 2009) - Coca-Cola FEMSA, S.A.B. de C.V. (NYSE: KOF) (BMV: KOFL) ("Coca-Cola FEMSA"), the largest Coca-Cola bottler in Latin America and the second largest Coca-Cola bottler in the world in terms of volumes, announced today that it has successfully closed the transaction with Bavaria, a subsidiary of SABMiller, to jointly acquire with The Coca-Cola Company, the Brisa bottled water business (including the Brisa brand and production assets).

This transaction will enable us to increase our presence in the water business and complement our portfolio. Brisa sold 47 million unit cases in 2008 in Colombia.

The purchase price of US$92 million was shared equally by Coca-Cola FEMSA and The Coca-Cola Company. The parties have also agreed a transition arrangement after closing, during which Bavaria will still be producing, selling and distributing Brisa.

Coca-Cola FEMSA, S.A.B. de C.V. produces and distributes Coca-Cola, Sprite, Fanta, Lift and other trademark beverages of The Coca-Cola Company in Mexico (a substantial part of central Mexico, including Mexico City and southeast Mexico), Guatemala (Guatemala City and surrounding areas), Nicaragua (nationwide), Costa Rica (nationwide), Panama (nationwide), Colombia (most of the country), Venezuela (nationwide), Brazil (greater São Paulo, Campiñas, Santos, the state of Mato Grosso do Sul, part of the state of Goias and Minas Gerais) and Argentina (federal capital of Buenos Aires and surrounding areas), along with bottled water, beer and other beverages in some of these territories. The Company has 31 bottling facilities in Latin America and serves over 1,500,000 retailers in the region. The Coca-Cola Company owns a 31.6% equity interest in Coca-Cola FEMSA.

Contact Information: Investor Relations Alfredo Fernández (5255) 5081-5120 / 5121 Gonzalo García (5255) 5081-5148 Roland Karig (5255) 5081-5186 Website: www.coca-colafemsa.com