SOURCE: Coca-Cola FEMSA, S.A.B.

February 25, 2009 09:00 ET

Coca-Cola FEMSA Announces 2008 Fourth-Quarter and Full Year Results

MEXICO CITY--(Marketwire - February 25, 2009) - Coca-Cola FEMSA, S.A.B. de C.V. (NYSE: KOF) (BMV: KOFL) ("Coca-Cola FEMSA" or the "Company"), the largest Coca-Cola bottler in Latin America and the second-largest Coca-Cola bottler in the world in terms of sales volume, announces results for the fourth quarter of 2008.

--  Total revenues reached Ps. 22,752 million in the fourth quarter of
    2008, an increase of 23.9% compared to the fourth quarter of 2007; the
    acquisition of Refrigerantes Minas Gerais ("Remil") contributed
    approximately 35% of this growth.
    
--  Consolidated operating income grew 25.7% to Ps. 4,053 million for the
    fourth quarter of 2008 mainly driven by double-digit operating income
    growth recorded in our Mercosur and Latincentro divisions. Our operating
    margin reached 17.8% for the fourth quarter of 2008.
    
--  Consolidated majority net income decreased 69.7% to Ps. 585 million in
    the fourth quarter of 2008, mainly reflecting the devaluation of the
    Mexican peso as applied to our U.S. dollar-denominated debt, resulting in
    earnings per share of Ps. 0.32 in the fourth quarter of 2008.
    

"Despite of facing a challenging economic environment and pressures in our U.S. dollar-denominated raw material cost, our company delivered solid volume, revenue, and EBITDA growth for the quarter. Revenue-management and multi-segmentation strategies across our territories, combined with the acquisitions we made during the year, drove our operations' top-and bottom-line growth. The successful integration of the Remil franchise territory in Brazil, the acquisition of the Agua de los Angeles jug water business in the Valley of Mexico and the consolidation of the Jugos del Valle line of business, especially in Mexico and Colombia, provided new avenues of growth for the company. This year, turbulent market and economic conditions present our company with the challenge of continuing to work relentlessly -- without losing our focus -- to achieve our goals. Our business is in a significantly better position to capture the opportunities that lie ahead in the beverage industry," said Carlos Salazar Lomelin, Chief Executive Officer of the Company.

CONFERENCE CALL INFORMATION

Our fourth-quarter 2008 Conference Call will be held on: February 25, 2009, at 11:00 A.M. Eastern Time (10:00 A.M. Mexico City Time). To participate in the conference call, please dial: Domestic U.S.: 866-700-7477 or International: 617-213-8840. We invite investors to listen to the live audiocast of the conference call on the Company's website, www.coca-colafemsa.com

If you are unable to participate live, an instant replay of the conference call will be available through March 03, 2009. To listen to the replay, please dial: Domestic U.S.: 888-286-8010 or International: 617-801-6888. Pass code: 69810319.

Coca-Cola FEMSA, S.A.B. de C.V. produces and distributes Coca-Cola, Sprite, Fanta, Lift and other trademark beverages of The Coca-Cola Company in Mexico (a substantial part of central Mexico, including Mexico City and southeast Mexico), Guatemala (Guatemala City and surrounding areas), Nicaragua (nationwide), Costa Rica (nationwide), Panama (nationwide), Colombia (most of the country), Venezuela (nationwide), Brazil (greater São Paulo, Campiñas, Santos, the state of Mato Grosso do Sul, part of the state of Goias and Minas Gerais) and Argentina (federal capital of Buenos Aires and surrounding areas), along with bottled water, beer and other beverages in some of these territories. The Company has 31 bottling facilities in Latin America and serves over 1,600,000 retailers in the region. The Coca-Cola Company owns a 31.6% equity interest in Coca-Cola FEMSA.

Please click on this link to view the full version of the Press Release on our Web Site http://www.coca-colafemsa.com

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