SOURCE: Coeus Solutions

Coeus Solutions

Coeus Solutions

September 13, 2011 00:01 ET

Coeus Solutions Launches Froomerce at DEMO Fall 2011

Introducing Froomerce: The Multi-Channel, Ecommerce Marketing Platform for Online Retailers, Publishers and Affiliate Networks With a Universal App Store for Web, Social Media, and Mobile

SANTA CLARA, CA--(Marketwire - Sep 13, 2011) - (DEMO Fall 2011) -- Coeus Solutions (, a programming services company that provides high quality mobile, social media, and large scale web application development, today announced the launch of Froomerce (, a multi-channel, ecommerce marketing platform for online retailers, publishers and affiliate networks. Froomerce is designed to monetize the long tail of online retail sales, and enables virtually anyone with a website to create a social and mobile store front in minutes, market it across multiple channels, and fully manage the store -- all without complicated technical integration.

"Froomerce is the 'Salesforce® of ecommerce' and is the only platform that has a universal ecommerce specific app store for web, social and mobile," said Ali Naqi Shaheen, CEO and founder of Coeus Solutions. "This makes Froomerce potentially the most powerful ecommerce platform available with a strong potential to disrupt the industry. It is our vision to have an app for every possible online ecommerce marketing activity."

Froomerce helps retailers engage with their customers by providing a ready-to-deploy social ecommerce solution where users can effortlessly recommend, rate, and share products. Publishers can easily create long tail store fronts, and start monetizing their traffic using keyword-based or dynamic product widgets, generating additional revenue and adding value to their website. Using Froomerce, affiliate networks can offer improved functionality for publishers to better promote products from advertisers.

Froomerce features and benefits include:

  • Customized storefronts and product widgets: in just a few clicks;
  • Facebook storefront creator: creates and manages Facebook fan page shops in a single click without any external integration;
  • Facebook communities: builds Facebook communities and product widgets including built-in viral hooks to generate users and traffic;
  • Dynamic widgets: generates keyword clouds from the content where the widget is embedded and displays relevant results;
  • Price comparison shops: creates price comparison shops in just a few clicks;
  • Payout optimized product widgets: enables publishers to embed product widgets in their blogs or any content portal, and the widgets are optimized for payouts;
  • Integrated check out process: allows shop owners to have the complete check out process inside a Facebook shop or their mobile application.

All of the above are managed from a single dashboard and without any need for custom programming or integration with core IT systems. This provides huge value in managing campaigns as well as reducing costs.

According to recent report from eMarketer, retail ecommerce in predicted to grow 13.7% on sales of $188 billion in 2011, and online retail sales are expected to rise by over $100 billion from 2010 to 2015 propelled forward by mobile commerce, social commerce, and daily deal sites.

"The Froomerce flexible API allows anyone to build and distribute apps on top of the platform," adds Shaheen. "The entire Froomerce platform gives ecommerce marketers more power than ever before to run and manage campaigns over the web, social media and mobile."

About Coeus Solutions
Coeus Solutions is a programming services agency that provides high quality mobile, social media and large-scale web application development to companies small and large -- from startups to the enterprise. Coeus Solutions offers a full range of services including: mobile app development (iOS, Android, Windows Phone 7, BlackBerry, Symbian and Samsung Bada); social media application development using Facebook and OpenSocial; large scale web app development (PHP Zend, Ruby on Rails and PHP Symfony); the development of eCommerce solutions using Magento, and quick turnaround websites using Joomla, Drupal and WordPress; as well as architecture and usability consulting services. The company also provides virtual team solutions in different technologies.

Coeus Solutions is the creator of Froomerce, a multi-channel, ecommerce marketing platform for online retailers, publishers and affiliate networks designed to monetize the long tail.

Founded in 2003, Coeus Solutions is a privately held company headquartered in Berlin, with additional offices in Munich, Paris, London, Lahore and the San Francisco Bay Area. Learn more:

About DEMO
Produced by the IDG Enterprise events group, the worldwide DEMO conferences focus on emerging technologies and new products innovations, which are hand selected from across the spectrum of the technology marketplace. The DEMO conferences have earned their reputation for consistently identifying cutting-edge technologies and helping entrepreneurs secure venture funding and establish critical business. For more information on the DEMO conferences, visit

Contact Information

  • Media Contacts
    Mindy M. Hull
    Mercury Global Partners for Coeus Solutions
    Tel. +1 415 889 9977 (USA)
    Tel. +31 62 504 7680 (EU)
    Email Contact

    Ginny Cain
    Mercury Global Partners for Coeus Solutions
    Tel. +1 925 426 0646 (USA)
    Email Contact