SOURCE: Coghead

April 23, 2008 08:00 ET

Coghead Demonstrates Integration With BT's 21st Century Web Services

Collaboration With BT Enables Coghead Developers to Build Rich, Telephony-Enabled Applications Without Coding

SAN FRANCISCO, CA--(Marketwire - April 23, 2008) - Web 2.0 Expo -- At the Web 2.0 Expo this week, Coghead (http://www.coghead.com/), a leading platform-as-a-service provider, is demonstrating integration using BT's telco-enabled web services (http://web21c.bt.com/). The collaboration between BT and Coghead -- first announced last year -- makes it easy for Coghead developers to add voice and messaging to web applications built on the Coghead development platform. Today's demo offers a first look at the beta program that will be announced later this year.

"By making BT's Web Services available to download via SDKs, BT is enabling application developers worldwide to harness its multi-billion dollar investment in the 21st Century Network. The collaboration with Coghead makes BT's telco-enabled web services easily consumable by Coghead developers, enabling them to create innovative communications-enabled applications," said Joe Black, BT's Director of Business Development for Emerging Technologies.

"Through our relationship with BT, Coghead developers have a simple way to build innovative telephony-enabled applications. Today, we'll show Coghead developers how they can easily build an SMS capability into a Coghead app. The collaboration with BT really highlights the power and ease of Coghead's integration framework," said Greg Olsen, Coghead's founder and CTO.

Coghead.com is among the top five percent of most-visited web properties worldwide. The company's 100-percent web-based development platform provides a simple, powerful way for developers, tech-savvy business users, and IT professionals to create, manage, and deploy custom software-as-a-service applications. Coghead's growing community of 35,000 developers create and publish applications in a matter of hours or days, at a fraction of the cost of large packaged applications or custom development projects.

See Coghead at the Web 2.0 Expo

On April 15, 2008, Coghead introduced the Gallery, an open-market exchange that provides a global forum for application creators to publish their Coghead applications. The combination of Coghead's visual web application development platform, sophisticated workflow capabilities, unified communications services and open-market publishing model completely changes the way applications are created, marketed, and sold -- enabling application publication and consumption without spending millions of dollars on technology and business infrastructures. For live demonstrations, please visit Coghead at Booth 521 at the Web 2.0 Expo in San Francisco.

About Coghead

Coghead provides a radically new way for tech-savvy businesspeople to create, manage, and deploy their own web-based applications. The Coghead service enables the users closest to a business challenge to create customized solutions in hours or days at a fraction of the cost of large packaged applications or custom development projects. Founded in May 2003 and funded by American Capital, El Dorado Ventures, and SAP, Coghead is staffed by industry veterans, serial entrepreneurs, and some of the brightest minds in software. For more information, visit the company's web site at http://www.coghead.com and the company's blog at http://blog.coghead.com/.

About BT

BT is one of the world's leading providers of communications solutions and services operating in 170 countries. Its principal activities include the provision of local, national and international telecommunications services to our customers for use at home, at work and on the move; higher-value broadband and internet products and services and converged fixed/mobile products and services. BT consists principally of four lines of business: BT Global Services, Openreach, BT Retail and BT Wholesale.

In the year ended 31 March 2007, BT Group plc's revenue was £20,223 million with profit before taxation of £2,484 million.

British Telecommunications plc (BT) is a wholly owned subsidiary of BT Group and encompasses virtually all businesses and assets of the BT Group. BT Group plc is listed on stock exchanges in London and New York.

For more information, visit http://www.bt.com/aboutbt/.