OTTAWA, ONTARIO--(Marketwire - July 27, 2012) - The International Association of Business Communicators (IABC) Canada East Region is thrilled to announce registration is now open for the IABC 2012 Canada Business Communicators Summit on "Communications Trends 2013." It's being held at the Fairmont Chateau Laurier Hotel in the historic market-area of Ottawa from November 1-3, 2012.
"It's increasingly imperative for today's communicators to integrate traditional approaches with technology," remarks Yasmin Ranade, Chair, IABC 2012 Canada Business Communicators Summit and Publisher, WhatsYourTech.ca. "And, this conference gathers visionaries from coast-to-coast and beyond to deliver insights on how to capitalize on break-through communications as well as technological, social and public affairs trends and opportunities to achieve the best outcomes."
The conference will open with a keynote address from Dr. Darrell Bricker, CEO, Ipsos Public Affairs. "Today's communications environment is challenging. Canadians have changed in ways that were unimaginable even a decade ago. That's what I call the 'Big Shift.' I'll be talking about this shift and why it means communicators can no longer rely on old methods and messages," says Bricker. "It's a new Canada, and successful communicators need to adjust to the new realities," he adds.
Over three action-packed days delegates will also hear from dozens of panelists and speakers about emerging trends and technologies that will help put them ahead of the competition in 2013.
- Canada's Privacy Commissioner, Jennifer Stoddart, will examine the impact citizen journalism has had on the global spread of personal information and the ethical questions that raises for communications professionals.
- Dr. Michael Geist, Canada Research Chair of Internet and e-commerce law with the University of Ottawa will discuss "The Year the Internet Fought Back."
- Lessons from London Olympics 2012
- Panel Discussions:
- Government Relations
- Social by Design (from healthy living to human rights)
The conference is also a great networking opportunity in the Nation's Capital--capped with a dash of social, Silver Leaf Gala, Haunted Walk and "Dine-Around." Don't be disappointed, register today and take advantage of our Early Bird rates before September 12th.
The International Association of Business Communicators (IABC) is a global network of communication professionals committed to improving organizational effectiveness through strategic communication. Established in 1970, IABC serves more than 15,000 members in 80 countries. IABC Canada has two regions, representing more than 5,500 members in 14 chapters across the country and offers the Silver Leaf and Master Communicator national award programs.
For more information, visit www.iabc.com.