SOURCE: Aptimus, Inc.

February 13, 2006 09:00 ET

Community Connect Joins the Aptimus Network

SAN FRANCISCO, CA -- (MARKET WIRE) -- February 13, 2006 --Aptimus, Inc. (NASDAQ: APTM), the online customer acquisition network, announced today that Community Connect, the leader in online community destinations for U.S. ethnic groups, has joined the Aptimus Network. As part of the agreement, Community Connect will feature offers from the Aptimus Network on the Community Connect Web sites, including BlackPlanet.com, AsianAvenue.com and MiGente.com.

"Community Connect's quality Web traffic is a great addition to our network," said Rob Wrubel, President of Aptimus, Inc. "They include a group of well-branded sites, which together generate over 5 million unique visitors and 750 million page views per month." Their addition to the Aptimus Network brings a significant, diverse and relevant Web population to our advertisers."

"Aptimus has become a significant revenue partner for us," said Calvin Wong, Vice President of Business Development at Community Connect. "We are excited to work with them to provide relevant offers to our audience."

About Community Connect

Community Connect, the leader in online community destinations for U.S. ethnic groups and the 18th largest U.S. web property, measured in page views. With more than 16 million registered members across our three sites -- AsianAvenue.com, BlackPlanet.com and MiGente.com -- and more than eight years of experience in building online destinations for U.S. ethnic groups, Community Connect is the definitive source for reaching these audiences. Our members return to our sites every day in order to interact with people of similar backgrounds and interests, to establish meaningful relationships, to find jobs and to read about the latest news in politics, culture, music, entertainment. To find out more about Community Connect, go to www.communityconnect.com.

About Aptimus, Inc.

Aptimus is the online customer acquisition network. The Aptimus Network generates qualified leads for marketers and high revenues for participating Web sites, all while presenting attractive offers to consumers on those sites. The Aptimus Network reaches over 5 million unique consumers each month, across hundreds of Web properties. The company's unique offer placement technology is self-learning and continually moves offers to the Web sites where they generate the best consumer response. Aptimus' current clients include many of the top 500 direct marketers such as Procter & Gamble, Nokia, Dell, Gevalia, and Carnival Cruises. Aptimus has offices in San Francisco and Seattle, and is publicly traded on the NASDAQ NM under the symbol APTM. More information on Aptimus is available at the company's Web site at http://www.aptimus.com.

Contact Information

  • INVESTORS:
    John Wade
    Chief Financial Officer
    Aptimus, Inc.
    415-896-2123, ext. 245
    Email Contact

    MEDIA INQUIRIES:
    Aptimus
    Holly Nuss
    Public Relations
    Aptimus, Inc.
    415-845-1095
    Email Contact