CompuCom Systems

March 08, 2005 09:01 ET

CompuCom Systems and GE IT Solutions to Move Forward Using the CompuCom Name; Integrated Company to Leverage Heritage, Past Success in Creating New Identity



MARCH 8, 2005 - 09:01 ET

CompuCom Systems and GE IT Solutions to Move Forward
Using the CompuCom Name; Integrated Company to
Leverage Heritage, Past Success in Creating New

DALLAS--(CCNMatthews - Mar 8, 2005) -

CompuCom Systems, Inc. and GE IT Solutions, Inc. today announced their
new, integrated company will do business as CompuCom, capitalizing on
the name's strong brand awareness and the company's heritage of success
in the IT industry over the past 18 years.

Global investment firm Platinum Equity acquired CompuCom and GE IT
Solutions during the fourth quarter of 2004, and immediately announced
plans to combine the companies' operations and create an independent,
full-service provider of integrated IT products, services and

In announcing its corporate name, CompuCom also introduced a new name
for its Canadian enterprise. The business, which was acquired as part of
GE IT Solutions, will now be known as "CCSI Technology Solutions Corp.,
a CompuCom Systems Company."

"We've been out talking to our customers and the market place over the
past several months and learned first-hand that both CompuCom and GE IT
Solutions bring strong reputations and complementary skills to the
combined company," said Jim Dixon, president and CEO of CompuCom. "We
intend to leverage those strengths and the awareness of the CompuCom
name in creating a brand identity that showcases our professional
services, IT outsourcing capabilities and our differentiated value."

Dixon also emphasized that the company's naming strategy in Canada
leverages past success, highlights new capabilities and ties back to the
CompuCom brand. He pointed out that 'CCSI Technology Solutions, a
CompuCom Systems Company' positions the Canadian business to forge a new
identity highlighting an expanded offering while maintaining a strong
brand tie to CompuCom, its U.S.-based parent.

The names were announced to employees and customers in the United States
and Canada today, kicking off a re-branding effort that will focus on
positioning CompuCom and its subsidiary as a comprehensive provider of
professional services, consulting, specialized IT outsourcing
capabilities, and integrated technology and service solutions.

"Our goal is to offer comprehensive, coordinated product and service
solutions that help our customers manage all facets of their
mission-critical IT systems," Dixon said. "While we will emphasize our
expanded service capabilities, we intend to continue our successful
product procurement business as an integral part of the comprehensive
services we provide to customers," Dixon said.

Establishing a strong corporate identity is vital to sustaining the new
company's momentum, said Rob Joubran, chief operating officer for
Platinum Equity.

"We understand the importance of a strong brand, and more importantly
the underlying business strategy and performance needed to achieve a
successful brand," Joubran said. "CompuCom and CCSI will be defined by
the fundamental values that attracted Platinum to this business in the
first place -- the quality and commitment of its employees and solutions

"We are very pleased with the company's progress so far, and the
re-branding provides a whole new opportunity to define CompuCom and the
fundamental value the organization provides to customers," Joubran said.

About CompuCom and CCSI Technology Solutions

CompuCom (, headquartered in Dallas, and its Canadian
subsidiary CCSI Technology Solutions help companies plan, design,
implement and manage multi-vendor, mission-critical, computing
environments. With sales and service delivery capabilities in major
North American markets spanning the United States and Canada, CompuCom
and CCSI clients include Fortune 1000 enterprises, vertical industry
leaders, major technology equipment providers, leading edge systems
integrators and wireless technology providers.

About Platinum Equity

Platinum Equity ( is a global M&A&O® firm
specialized in the merger, acquisition and operation of mission-critical
services and solutions companies. Since its founding in 1995, Platinum
Equity has acquired more than 50 businesses and built a portfolio of
companies with nearly 40,000 employees and more than 600,000 customer
sites. With revenue approaching $8 billion, Platinum Equity in 2004 was
named the 32nd largest private company in the United States by Forbes



Contact Information

    Platinum Equity
    Bill Kobel, 717-545-4909
    717-649-8705, cell